FlyerTalk Forums - View Single Post - Is the award game dying?
View Single Post
Old Oct 8, 2019, 10:15 pm
  #16  
sdsearch
FlyerTalk Evangelist
 
Join Date: Jan 2005
Location: home = LAX
Posts: 25,932
Originally Posted by hhdl
Holding points/miles over the past few years has basically been being short yield management technology, with about the same result as being short any big data/predictive analytics technology.

Fundamentally for airlines and hotels, the point price is determined by: (p*m + (1 - p)*r))/c, where p is the probability the seat/room wouldn't have sold, m is the marginal cost, r is the expected cash revenue if the seat sold, and c is an internal cash/point valuation. Yield management does a better and better job of maximizing r and minimizing p, inflation is generally if anything increasing m, and the data scientists of the world are improving their estimates of p, m, and r. All of that means that even if the internal exchange rate c is constant, the visible effect is persistent devaluation of points/miles. It's going to be less and less likely to find absolute steals, so if that's what you were in the game for, well, the prognosis isn't good.
Not for all hotels. Marriott Bonvoy, for example, tends to price points stay according to points redemption demand, not related to cash prices. So far that reason, hotels in parts of the world where points are not used as often, such as Africa, Middle East, and parts of Asia, tend to need very low numbers of points even if the cash price is not so cheap, while hotels in some high-redemption-demand parts of the USA tend to require lots of points, even if the cash price is fairly low. So I've gotten hotels priced near $200 US at 15k points a night in the Middle East and 7500 points a night in South Africa, while seeing hotels that can go for just $80 a night some weeks of the year near Disneyland charge 45k a night (because of points redemption demand there the rest of the year).
sdsearch is offline