Originally Posted by
msm2
I would guess they wanted the app technology so they can finally release the XO branded app. If they just bought the technology and combined it with XO it makes a ton of sense. Overnight they have the technology platform to compete with wheels up etc with on demand bookings / crowdsourcing flights and own the fleet to offer guarantee service and availability / customer service.
I agree that makes sense, but couldn't you spend $1m or so on programmers to create a similar app based on the existing ones? If tech is the only asset why not just build something similar?