Hyatt Regency brand coming to Madrid, as well, in Q4/2019
https://newsroom.hyatt.com/news-releases?item=123802
CHICAGO (March 4, 2019) –
Hyatt Hotels Corporation (NYSE: H) has announced today that a Hyatt affiliate has entered into franchise agreements with an affiliate of Hesperia Hotels & Resorts to open Hyatt Regency Hesperia Madrid and Hyatt Regency Barcelona Fira. The hotels mark the entry of the Hyatt Regency brand into Spain and signify Hyatt’s continued growth in the country.
Both hotels will undergo significant renovations and will be available on Hyatt’s booking system as Hyatt affiliated hotels beginning June 2019. The properties, Hesperia Madrid Hotel and Hesperia Barcelona Tower, are scheduled to be fully rebranded by Q4 2019. This will bring the total number of Hyatt branded hotels in Spain to five, joining Park Hyatt Mallorca, Hyatt Centric Gran Via Madrid and the recently announced Hotel Sofia Barcelona.
Focused on seamless, intuitive experiences, Hyatt Regency Hesperia Madrid will be located on one of Madrid’s most iconic avenues, the Paseo de la Castellana. The 170-room hotel will be in close proximity to businesses, banks and embassies along with luxury retail shops and historic sites. Guests will be able to enjoy spacious meeting rooms, a club lounge, and a locally inspired restaurant and bar. With Madrid being one of Spain’s most significant commercial centers, Hyatt Regency Hesperia Madrid will confidently cater to business travelers, providing a full range of services and amenities and facilitating meaningful connections.