If (and I fully appreciate this seems to be a bit of insight coupled with some speculation) this is to be true then I welcome the changes that BA may make in future. Reducing the cabin density, improving the product and increasing the price will hopefully make for a more exclusive product. Of course, the soft and ground product will have to be more in line with AF La P or LX F to command higher fares, but that should be seen as a good thing in my book. I look forward to try the "New F" should it be officially announced.
In similar vein, I do await the formal announcement of the new BA J product and I really hope it lives us to the hype. I've said before that I hope BA make a good job of it ^