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Thread: What does BA do with the 'reason for flying' data?
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Old Jan 18, 2019, 5:22 pm
  #10  
Ldnn1
 
Join Date: Aug 2013
Posts: 8,767
I can't speak for BA but from other airlines, this info is definitely used in various reports on an aggregated basis. Obviously it isn't fully accurate but it is very useful nonetheless.
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