FlyerTalk Forums - View Single Post - Moxy NYC Downtown - New York City [Master Thread]
Old Nov 29, 2018, 12:12 pm
  #10  
Old Hickory
 
Join Date: Jan 2008
Location: Plum Nelly
Programs: Marriott Bonvoy, Delta Sky Miles, and S&H Green Stamps
Posts: 636
Originally Posted by SkiAdcock
Anyone go to the big opening party?

Moxy Nyc Downtown Celebrates Opening With Wild Coming Out Party Paying Homage To Downtown?s Forgotten Glam Rock History Marriott News Center

"Moxy NYC Downtown, located at 26 Ann Street, the latest hotel from Marriott International’s playful, experiential brand Moxy and developer Mark Gordon and Tribeca Associates, celebrated its highly anticipated opening on Wednesday, November 28 with an epic retro party. The night brought together rock royalty host Miles Richie along with names including Slick Woods, The Blonds, Jae Joseph, Ryan Burke, Brett David, Jonte’ Moaning, Crystal Annrod, Alexa Luria, Pierce Cady and Gregory DelliCarpini to introduce guests to Lower Manhattan’s hottest new hotel, which embodies Moxy’s brand ethos of playfulness, spirit and style. DJ sets by Zuri Marley, Ian Mellencamp, Alix Brown and Odalys kept partygoers dancing all night long.

“At a time of exciting change and revitalization in the Financial District, we wanted to celebrate by looking back to the grunge and glamor of Downtown New York of the 70s and 80s, playing homage to the legendary downtown nightclubs and restaurants where the likes of Andy Warhol, Patti Smith and David Bowie went to hang out. It felt like the perfect way to invite the Downtown community of today in to play,” said Toni Stoeckl, Global Brand Leader, Moxy Hotels; and Vice President, Distinctive Select Brands for Marriott International. “The debut of the second Moxy Hotel in NYC gave people a taste of the grit, sexiness and glam of Downtown NY’s 70s and 80s party scene…not to mention the opportunity to get a little ‘rec’ed’ in our modern yet nostalgic space, Recreation.”
What happens if the experiment doesn't work? Is there any data the Moxy brand is working?
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