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Old Jun 9, 2018, 10:25 am
  #166  
pushmyredbutton
 
Join Date: Mar 2009
Location: SJC / DPS
Programs: AS G75K, UA Silver
Posts: 1,755
Originally Posted by jsloan
Is this a close-in flight?

There have been a few examples of this, where UA is trying to compete with a low-cost ULCC fare without destroying their pricing power for business travelers. So far, they've all been 0-advance purchase G-BN or K-BN fares that don't have a corresponding regular economy fare.

Basically, it's an example of UA attempting to use BE for what they said it was for -- ULCC competition -- instead of simply as a fare increase.
Likely the case here. As an example, UA294 today SFO-DFW is showing a $61 BE fare with a massive $444 upcharge. They aren't really matching a ULCC, though, but it does make sense to capture the last minute non-biz travelers I suppose.
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