Originally Posted by
LatusElAl
Well.....
If you believe the old adage that there is no such thing as bad advertising, chalk this one up to a certain kind of provocative. It will get people talking....about El Al. If you consider that most Jews, especially Israelis, have a special affinity for the USA and a definitive concern (understatement) for Europe - this ad causes both a buzz and makes people think....if you believe the old adage.
yes, lets ask Harvey weinstein how all his publicity is helping his career...
LY would be more likely to win my business if they improve their hard product in J, not making stupid ads.