Originally Posted by
rylan
Must've been the JV or intern marketing team that modified the name. Premium Select sounds like something advertised for a food product like that chicken above.
Perhaps they need to go back and rethink the entire name. I didn't necessarily think that "Delta Premium" was great, but I got it. To me, "Premium Select" seems to imply that they are trying to differentiate the product from "Premium", only it doesn't exist.