Old Sep 22, 16, 12:28 pm
  #6  
Troopers
 
Join Date: Sep 2015
Location: SFO
Posts: 2,888
Originally Posted by paperwastage View Post
will they keep 100k signup forever or cut it? hmmm
Or enforce offer terms.


Originally Posted by edealinfo12345 View Post
Why would they cut the bonus? That would completely upset their "secret sauce" that is currently driving tens of thousands to sign up for it. They have also got all this free publicity and "adoration" with $0 spent on advertising. If they cut the bonus, it would be a game changer in the opposite direction.

100K points breach a psychological threshold. Chase knows that. Move it to 90K and the pendulum begins to swing (negatively) in the opposite direction.
Agree..more likely to enforce offer terms.
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