some cards get much uglier after you carry them in your wallet for a while!
The Southwest Airlines card and the Hertz card are the ugliest in my wallet, because in both those cases they didn't send it to me, I had to print it out, and as a paper printout cut to size it gets mangled over time.
And some plastic cards I've had for a while (United doesn't send me a new Premier Silver card every year, I just have to keep the same one year to year) get scuffed, and that point they're ugly, even if they weren't ugly when I got them.