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Old Mar 8, 2015, 9:43 am
  #7043  
jrl767
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Originally Posted by 24.05.2004
[B] Agree with the definitions of non-stop and direct altho, at least in the late '70s-early '80s, there were a lot of "direct" flights from US-Europe which were same flight number but with "change of gauge". IIRC, those flights were denoted in the OAG as "CHG" for equipment. I always thought it was just a cheap marketing tool so the airline could put up a billboard saying: "Fly TW direct to London".
billboards and print ads, yes, but I think more to enable "direct" or "through" flights to display above connecting services with two flight numbers for travel agency queries

so to clarify the linguistics:
  • a NONSTOP flight operates on a ROUTE
  • a DIRECT or THROUGH flight operates on a ROUTING
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