Axe one million-dollar-a-year exec, and you've probably covered the capatalized cost of lemons, limes, and a whole lot of other stuff into perpetuity.
'Course cutting back on the small inexpensive things that customers really appreciate (like foamies on the headsets) will annoy customers, which of course is the main benefit they are looking for.
So how many more "steps" until WS actually offers more than AC?