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Old Mar 11, 2014, 8:34 am
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DL's hubs more valuable than UA's?

...and other fascinating tidbits from Fortune this week (as DL had a highlight article, along with a couple others, for the World's Most Admired Companies issue)

http://money.cnn.com/2014/02/27/lead...une/index.html

Most interesting to me (all at end of the article):

Looking to the future, one of Anderson's biggest goals is to strengthen Delta's already powerful hubs. That's where the big money is, now and in the future. Delta's portfolio of hubs -- chiefly Atlanta, Detroit, LaGuardia, and Minneapolis -- form the most lucrative collection of any airline, according to data assembled by Vaughn Cordle of Ionosphere Capital, an investment advisory firm focused on airlines

Goes against the prevailing viewpoint of some that UA has the most unbeatable / valuable hubs.


Until a couple of years ago Delta faced a big disadvantage: an undersize position in New York City. For Anderson it was essential to make New York a big domestic hub as well as an international gateway so that Delta could offer its full package to corporate clients. Since his arrival the CEO has lavished almost all of Delta's non-aircraft investment on expanding at J.F.K. and LaGuardia.

The move is paying off: Delta now handles 40% of the passengers coming and going from LaGuardia. And its share of the corporate market in New York has jumped from 28% to 37% in three years. In the past Delta did little business with the financial services giants that dominate business travel in New York. Today it's No. 1 or No. 2 with almost all the big banks and brokerages, including Citigroup, J.P. Morgan Chase, and Morgan Stanley.


Hmmm...I wonder where that sourcing has come from?

Definitely worth a read.
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