I think this is going to be a really non-traditional CUN hotel. It's not on the ocean, it has a tiny pool (that could be in Akron) and a non-resort atmosphere. It's primarily 'reason for being' is adjacency to the convention center.
While the low cost might tempt some, staying here would be a very different experience from what most CUN properties offer. Given that CUN rooms run relatively inexpensive year-round any way, I just can't imagine staying at an aloft unless I was truly there for a business meeting that would last just a day or two.