Originally Posted by
gottigotti
The marginal revenue (your tickets) dont out-weigh the marginal costs of installation and licensing fees for the entertainment.
Most people have Ipads, Ipods, tablets, etc that contain a wealth of entertainment that is relevant to their choices and needs. US made the decision to forgo the marginal ticket for the long-term savings on not installing / maintaining a system.
Its a pretty simple choice they made. If you want entertainment bring your own.
^ I am at a loss as to why anyone still wants IFE provided by the airline. The only IFE I've ever needed is my iPod and a book.