FlyerTalk Forums - View Single Post - Possible executive suite shake-up [Confirmed.]
Old Dec 14, 2012, 6:50 am
  #6  
halls120
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Originally Posted by sbm12
Interesting story developing that Mark Bergsrud, SVP Marketing and Chris Amenechi, VP Merchandising & Distribution were asked to leave the company on 13 December.

That's a major shake-up and it will be interesting to see who is brought in to replace them. The company has certainly struggled with their marketing message since the merger and I personally know of at least a few glitches on the distribution side of the house, though it is not clear if this move is tied to specific events or more general problems.

I haven't yet seen confirmation of this in any public sources and I'm working on getting that confirmation. If true, this is a pretty big deal.
Isn't Bergsrud the person responsible for the "all elites are equal" strategy?
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