hertz wanted $35 in Hawaii (for drivers beyond spouse) I am a hertz gold member through my plat card, we had reserved 2 cars for the family (1 for us, 1 for my inlaws) I basically told them that if they wanted the business they had to waive the fee for the second car since it was for my father in-law to drive.
Rep called the manager who did it...
there's always a way around certain fees.