Originally Posted by
El Boocho
I don't have an MBA, but if it costs $4/gallon to buy on the open/spot market and if costs you $3.50/gal to produce fuel yourself, didn't you just save $.50/gal. Plus you can sell the excess to others at a profit. Sure I can come up with a hundred reasons why it may be a bad idea for DAL to enter this market.
Sure, the airline division saves $.50/gal, but the refining division loses $.50/gal that it otherwise would have sold on the open market. Zero Sum.