FlyerTalk Forums - View Single Post - JetLite and JetKonnect to merge from Mar 25th
Old Mar 20, 2012, 10:53 pm
  #15  
A2A
 
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Originally Posted by razMJ
They have done that, but by merging the two low-cost arms of the carrier they have simplified things and there is probably some cost-effectiveness involved. It will also provide less confusion in marketing and to the passenger, and his/her experience at the airport.
I hate to disappoint, but now imagine being on a JetKonnect flight with a JetLite code (S2) with Jet Airways cabin crew serving you. More marketing and brand confusion ensured! No one consistent experience still. The real change would have come if Jet would have cut the greedlines and committed to a fully low-fare carrier in JetKonnect, which means being on the lines of indigo rather than being on the lines of Jet Airways
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