Originally Posted by Grichka

For those who appreciate the main value of being DM, the upgrades.
For those who understand that upgrade chances will go down with a bigger number of "upgradable" members (more DM).
For those who feel that they are doing Cathay a favour by concentrating all their trips on one airline, even when the routing is not really convenient, making almost 200.000 miles per year in my case.

Then, the news that DM status may be kind of "sold" to big spenders is totally outrageous.

I think Cathay should think twice because in my case I have been approached more than once by other airlines offering elite status immediately in case I switch my loyalty to them.