Originally Posted by
gilby08
Well your anger is really directed into the wrong area. You do realise that this $3mil is VERY VERY VERY little for what publicity Australia is getting across America and parts of the world..
Easily the promotion would net the Australian economy over 1000% of the $3mil 'tax payers money'
At the moment in America it's on nearly every front page of newspapers, on every American news network, on every Australian media outlet. The TV show is be shown in over 140+ countries and has millions of views in the US alone.
Yes. SBS news said the "where the bloody hell are you" campaign cost $180M and most of the publicity that got was when it was banned/restricted/re-edited in its target countries. $3M is cheap for what they are getting this time.