So, to sum up, you lose money on all the cash you convert to miles, but you make up for it in volume?
Sounds pretty "crazy and nuts" to me.
I wish i could sell someone my first class tickets in an intelligent way that didn't violate t&c.
Well, it might occur to you that it's not in the airline's interest to lose money via their frequent flyer program, and they write the rules AND print the currency (and control the redemption).