As stated in the company email message I just received. Sheesh Shareholder, you sure are on top of things!


AC/CDN NewsFlash - “180 DAY COMMITMENT”—OUR PROMISE TO CUSTOMERS AND
EMPLOYEES

Today, at a news conference in Toronto, Robert will officially launch our “180 Day Commitment” campaign. It’s a massive television, radio, and print ad campaign led by Robert in which he informs the public about the challenges we face as we integrate the operations of Air Canada and Canadian Airlines.

As the campaign progresses, Robert will publicly make regular updates detailing changes taking place and improvements implemented. The campaign will help customers appreciate the magnitude of the changes underway. While we’re working as fast as we can to integrate, our customers already see us as one company. They don’t realise that customer contact employees don’t yet have ‘integrated’ tools or adequate resources. We know it’s been very difficult to deal with angry customers without the required tools to resolve problems quickly and efficiently. Hopefully, as the public becomes aware of the magnitude of the job at hand and the efforts we’re making to resolve their problems, the pressure you are going through will ease off.

EMPLOYEE ACTIVITIES
Video copies of today’s press conference and the first television ads will be sent to all work locations shortly. At home, active and
retired employees will receive a letter from Robert explaining the campaign, along with copies of two pamphlets distributed to
customers. Please listen to Robert’s message recorded today on the InfoLine. For more information, speak with your manager, who
received an electronic copy of the press kit.

ROBERT’S REPORT CARD
Active employees will receive regular progress reports from Robert. At 30-day intervals, “Robert’s Report Card,” which will track our achievements, specifically those meant to support and help employees, will be delivered to the workplace. Details will be
provided later. Subsequent ads and other promotional material will be distributed in the workplace over the coming months.