Promos, promos, promos - anything to get people spending money on the airline.
Like buying miles - the 100% bonus ended and has been replaced with up to 5000 preferred miles (1000 preferred for every 10K purchased). Still doing the double preferred thing for new club members, up to 10K. The grand slam will only get you 4000 preferred miles if you manage at least 12 hits.
I'm happy with *G status on US. I'm going to work on AA runs for OW status for the remainder of the year, and to top up my growing AA mile count.