Originally Posted by DogHead

Looks like UA is making first steps towards selling M+ by assigning new FFP boss with task of " ... developing Mileage Plus into a standalone business ... ".
Also, customer experience and marketing will come under one umbrella with responsibility " ... for brand strategy, customer communications, merchandising, united.com, and the overall design of the customer experience ... ".
Full story: http://www.marketwatch.com/news/stor...E%7D&dist=hppr