0 min left
Would You Prefer This High-Tech Tray Table?
Jesse Tabit March 15, 2016
SmartTray X2 tray table (PRNewsFoto/SmartTray)
A recent study conducted by Nevada-based Triad Consulting, Inc. revealed 98 percent of passengers prefer the SmartTray over conventional tray tables. Nick Pajic, CEO of SmartTray, said, “The study reinforces the desire for an integrated PED holder that facilitates better interface with the many gadgets today’s air travelers bring onboard to watch movies, play games, shop, surf the web, and work.”
According to the press release, other findings in the study include:
- “89% of those surveyed felt that having a SmartTray would impact their choice of airlines, all other things being equal
- 90% of those surveyed valued the SmartTray such that they would be willing to pay extra to have it relative to a standard tray table
- 86% of those surveyed said they would stay connected to Wi-Fi longer, on average 32.4%”
For more information on the SmartTray, visit PR Newswire.
[Photo: Smart Tray]
A press release by the manufacturer of the SmartTray reveals that a study commissioned by the manufacturer of the SmartTray that their produc, the SmartTray would increase the revenues of airlines - if only they bought it from them first and installed them on their planes. Shocking. For those of you who didn't realize, this was not a "study", this is called PR and marketing, targeted at the airlines. I'm not sure why Flyertalk republishes this kind of open self-promotion as "news".
But would a tray like this work with devices that come out 3 or 4 years from now? How often to airlines want to replace all their tray tables? Yet some of the device shapes/sizes available now weren't that common a few years ago, so do we know all the device shapes that will be introduced in the next few years. Plus the airlines not only have to consider initial cost, but whether such a high-tech tray is more prone to breakage than current low-tech trays. Oh, and what about the non-seatback version of trays needed in many bulkhead seats, many exit row seats, and some other seats (which have no seat at standard spacing in front of them). Where's the redesign for that?
•would impact choice of airlines => NO •willing to pay extra to have it => NO •would stay connected to Wi-Fi longer => probably, unintentionally Is it a smart thing ? => YES
I prefer a tray and spacing that allows the ability to use a standard sized laptop without contorting my arms or fearing that the laptop will get crunched from a seat recline. I don't care whether it's a smart tray or a dumb tray.
"•90% of those surveyed valued the SmartTray such that they would be willing to pay extra to have it relative to a standard tray table" How much extra? Not a lot, I'd bet. How much extra do these things weigh (airlines are REALLY going to care)? How reliable are they (again, airlines are REALLY going to care)?