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Old Sep 11, 98, 1:49 pm   #1
Commander Catcop
 
Join Date: May 1998
Posts: 10,081
Name the new Westin/Sheraton program

Starwood should start a contest to name their
new Westin/Sheraton/Four Points/Luxury collection/Caesars World/W (that's their new
"boutique" hotel brand coming soon) frequent
guest program.

I submit (and it's not original) Star Premier Optima (all three brands in one.)

The winner will get one million frequent
guest or airline points or choice of another prize.

I say "keep Westin and Sheraton separate!"

Some of the names should be interesting.
CATMAN

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Old Sep 11, 98, 1:54 pm   #2
pgupta011
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I like the name "The Starwood Alliance".

Ditto for keeping the two programs separate.


 
Old Sep 11, 98, 2:23 pm   #3
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Join Date: May 1998
Location: CH-3823 Wengen & CH-8142 Uitikon (ZRH)
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Name proposition:

4U
("for you", with the hope that they really have you and me in mind creating that new program)
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Old Sep 11, 98, 3:17 pm   #4
Commander Catcop
 
Join Date: May 1998
Posts: 10,081
Or to keep it really simple, the "STAR"
program.

Three levels: Gold, Silver and Bronze (Like
the Olympics.)

And their slogan "We make you feel like a
"star."

The only problem: trademark infringment
with United and company's "Star Alliance!"
CATMAN
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