sbm12

The company has only ordered 11 planes in this config and plans to increase frequencies on JFK-LAX/SFO to use them. Those are the markets where there really is the higher yields and those are the markets where they want to compete. There isn't much point in putting the premium service on LGB-FLL. There's no demand for it there.

CO FF

Because it's not about RASM or CASM - it's about net income. 16 premium revenue seats (at $1,500-$2,000 each) instead of 47 lower revenue seats (at $400 or, at peak times, $500 each) is a win.

The real question is whether the B6 pilots contract pays a significant premium for A321 flying vs A320 flying...anyone know?

nova08

Source that they have very few corporate contracts?

Hasn't it been rumored that BOS-LAX/SFO may see the premium product down the line? The market is obviously not nearly as big but there could be some potential. Especially since the legacies don't offer anything close to that quality of product on their respective BOS-LAX/SFO flts.

sbm12

The release says, "Additional markets are possible, based on customer response and demand for more service." I'm betting against it growing, at least for now. With 11 planes in the subfleet there isn't a lot of wiggle room, though one or two more routes might be possible.
That no one else offers it and that the market is not very big is exactly why it seems unlikely to happen. They don't need to be there for competitive reasons and they won't be able to realize the same yields. Seems unlikely to me for at least a few years yet.

nerdbirdsjc

Given that some transcon premium passengers have lounge access, United and Delta Air Lines for example. I wonder if Jet Blue will create some sort of lounge for its business/first passengers.

GoAmtrak

JFK T5 is getting the same brand of paid lounge that BWI has. B6 could hypothetically comp passes.

DLLAX

Their lounge opened. JetBlue comments are in last week's press release-

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http://www.marketwire.com/press-rele...rt-1817037.htm

Airspace Lounge™ Opens at JetBlue's Terminal 5 of John F. Kennedy International Airport

All T5 Airline Passengers Can Enjoy Airspace's Ample Space, Relaxing Atmosphere and All-Inclusive Amenities for a Reasonable Price


NEW YORK, NY--(Marketwired - Aug 1, 2013) - Airspace Lounge, a new-generation airport lounge network open to all airline passengers, opened today in John F. Kennedy International Airport's Terminal 5 (T5). The newest Airspace Lounge facility operated by Swissport and the only airport lounge in T5 is conveniently located post-security near Gate 24 of T5, which serves JetBlue Airways, Hawaiian Airlines, and Aer Lingus.

Airspace Lounge offers any passenger flying on any airline a luxurious atmosphere that is post-security, separated from the concourse and steps away from every T5 gate. Airspace Lounge JFK T5 has been designed to specifically meet the needs of the modern air traveler with power outlets at every seat, a comprehensive food offering, complimentary Wi-Fi, a fully stocked bar, scanning and printing, private restrooms, and luxurious shower facilities; all for the exclusive use of Airspace customers.

"We invite all T5 passengers to visit Airspace Lounge where they'll find a restful place to relax or work and complimentary food and beverage offerings, separate restrooms and showers, and a dedicated work area," said Anthony Tangorra, president of Airspace Lounge and senior vice president -- lounges at Swissport. "For a reasonable price, passengers can access the lounge quickly and conveniently at our post-security location."

"The new Airspace Lounge in JFK's Terminal 5 is another opportunity for our customers to relax and enjoy the travel experience," said Marty St. George, senior vice president of marketing and commercial strategy at JetBlue Airways. "We have thoughtfully created experiences at T5 to inspire travelers coming in and out of JFK. The Airspace Lounge will be an accessible and affordable option for those who are looking for even more comfort and privacy within the terminal."

Airspace Lounge will open each day well before the first T5 flight until boarding of the last T5 departure of the day. Entry fees starting at $25 with no membership or long-term commitment required. This entry fee includes complimentary espresso, cappuccino, Peet's Coffee and Tea, soft drinks, small snacks and fruit, printing and scanning, use of house computers, Wi-Fi, use of private restrooms and shower facilities, plus a $10 credit to purchase items from Airspace's premium menu including alcoholic beverages*. Airspace's premium food menu includes hot breakfast sandwiches, interestingly crafted canapés, gourmet sandwiches, and dessert selections, all priced under $10 and therefore accessible when using the $10 credit. Airspace's bar features local, craft beers, a wide selection of spirits, and the Wine Bar at Airspace Lounge offers nearly a dozen premium wines from around the world by the glass or in half bottle formats.

This new lounge, along with Airspace Lounges at BWI and CLE, is a proud member of the American Express® Airport Club Access Program. Platinum Card® members, with their immediate family or up to two guests, can enjoy complimentary access. To gain admission, simply present the club agent with your Platinum Card and your ticket valid for same-day travel.

sbm12

FWIW, Delta announced their seat choice for the 752 transcons today, too. They're going with the sCO seat, same as what United is putting in the new p.s. config. Delta will keep them only in the forward zone on the plane so only 16 C seats on board. Then 44 EC seats (35" pitch) and 108 Y seats (31").

Firewind

sbm12, thank you for sharing the article in your blog and for the images. Very informative.