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A New Way to Spend Your Miles - United Digital Media Store

A New Way to Spend Your Miles - United Digital Media Store

Old Aug 6, 2012, 1:15 pm
  #1  
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A New Way to Spend Your Miles - United Digital Media Store

United Digital Media Store

http://digitalmediastore.mileageplus.com/

The prices are a bit on the high side, but a good way to spend any leftover miles.
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Old Aug 6, 2012, 2:37 pm
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What a bizarre idea. The overall effect would be much better achieved, of course, by letting me cash in miles for iTunes credit, which would save them the trouble of building this whole expensive infrastructure (using software engineers who would be much better off redeployed on fixing all their other infrastructure...)

I can only assume that this is part of a longer-term plan. Perhaps they're obtaining the rights to sell digital content now so they can sell you digital content on the aircraft later. Why fly another airline and get entertainment for free when you can fly United and pay for it?
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Old Aug 6, 2012, 4:42 pm
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1. This is a great redemption option for infrequent fliers - why keep making MP Shopping purchases just to keep your miles active.

2. I doubt UA actually built anything here. There is probably some web startup that is doing this for multiple parties. That being said, they obviously had to dedicate some engineering resources to do the integration.
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Old Aug 6, 2012, 5:01 pm
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I'm sure it's just an easy revenue stream, might contribute a whopping ~0.00000001% of revenue next year? Just another distraction from fixing their core business.
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Old Aug 6, 2012, 5:17 pm
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Choose Digital, Inc.

It's hardly distracting them that much, is it? Unless you believe the same guy who is responsible for setting up 3rd party partnerships moonlights as a developer?
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Old Aug 6, 2012, 5:23 pm
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Prices seem high
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Old Aug 6, 2012, 5:25 pm
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Originally Posted by Jorgen
What a bizarre idea. The overall effect would be much better achieved, of course, by letting me cash in miles for iTunes credit, which would save them the trouble of building this whole expensive infrastructure (using software engineers who would be much better off redeployed on fixing all their other infrastructure...)

I can only assume that this is part of a longer-term plan. Perhaps they're obtaining the rights to sell digital content now so they can sell you digital content on the aircraft later. Why fly another airline and get entertainment for free when you can fly United and pay for it?
Supposedly they have claimed to have ruled out direct purchases from an iPhone (and perhaps even the iPads).
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Old Aug 6, 2012, 7:59 pm
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Originally Posted by Nottafatslob
Prices seem high
Well, realistically it's about 150 points for a song that'd be 99 cents on iTunes, so you're getting about 0.65 cents per mile, which is... uhh, not the worst possible redemption.

For infrequent flyers, who might have to fly for years and years in order to save up 25,000 miles for a return ticket to somewhere, this might seem like a good deal. For us, of course, it's rubbish.
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Old Aug 8, 2012, 12:23 pm
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MP digital download sales

Just got this email:



Introducing MileagePlus Digital Media Awards.

MileagePlus® is excited to bring you a new and innovative way to use your award miles. Digital Media Awards allows you to use miles to download your favorite music and movies at low mileage prices:

• Over one million songs are available

• Movie titles include box office hits like Sherlock Holmes: A Game of Shadows and The King’s Speech

• New songs and movies are added each week



Check out the MileagePlus Digital Media Store and shop for your favorite digital entertainment today.
Looks like movie rentals run about 450 miles and purchase around 2500 miles.

Links in email send you to MP Digital Music Store
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Old Aug 9, 2012, 9:39 am
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Question MileagePlus Digital Media Store

I wanted to get some feedback and opinions on the recent launch of the MileagePlus Digital Media store from United Airlines... Has anyone tried it and do you feel as if you are getting fair value (selection of content seems sparse yet adequate) for your miles?
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Old Aug 9, 2012, 3:14 pm
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Tried it to use up some ready-to-expire stray miles. Can't make it work, keep getting error message saying "you don't live in the US." We do, and the account profile even includes "United States" as part of our street address. Will post if we figure out a fix.

Update: No progress to report. United MP help is of no help so far, is not understanding problem. So far, still getting the "ineligible b/c you don't live in US."

Last edited by TravelALott; Aug 10, 2012 at 10:30 am Reason: Updated info
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Old Aug 10, 2012, 12:46 pm
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I doubt the problem is the address on your file. You're probably being geoblocked because of an issue with your IP address. (That's why you can't use your US Netflix account in Canada, for instance.) If there's an option for online support for the MP Media Store, see if they can check whether your IP address range is being blocked.
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Old Aug 10, 2012, 1:21 pm
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Redemption value is horrible. Any estimate on when UA will put a temporary pause on coming up with new ways to nickle and dime customers and focus on fixing all the crap that is wrong with their flight operations?
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Old Aug 11, 2012, 12:30 pm
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Digital Media Award/Store requires 1000+ MP points

One reason why you might get the "ineligible to purchase media - you do not live in the US" is this: program apparently requires 1000+ MileagePlus points. Too bad for my kids, who've been trying to (finally) use those stray few United miles.
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Old Aug 11, 2012, 12:58 pm
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Originally Posted by Jorgen
Well, realistically it's about 150 points for a song that'd be 99 cents on iTunes, so you're getting about 0.65 cents per mile, which is... uhh, not the worst possible redemption.

For infrequent flyers, who might have to fly for years and years in order to save up 25,000 miles for a return ticket to somewhere, this might seem like a good deal. For us, of course, it's rubbish.
And even the FF community might have trouble using miles sometimes, especially with *net blocking.
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