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Old May 1, 12, 8:13 pm   #1
 
Join Date: Mar 2010
Location: GRR, USA
Programs: UA 1K
Posts: 2,281
50% off Intra Europe Swiss Business

50% discount for Business Upgrades....


In an email received tonight (link to website here):

Still looking for a suitable Mother’s Day gift? Give your mother a special treat: an exclusive travel experience in SWISS Business for a flight in Europe.

50% cheaper for only 5 days: Purchase a Business Upgrade by Sunday for travel between now and 30 June. Look forward to unlimited service above the clouds and extra comfort for an unforgettable flight experience.

From Zurich*, Basel*, Geneva* and Lugano
Additonal amount per route from CHF 75.– instead of CHF 150.–
e.g. to Florence, Hamburg, Lyon, Prague.

Mother’s Day Special

Yours sincerely

Thomas Benz
Head of Marketing Switzerland

*Exceptions: Zurich – Stockholm/Dublin/Lisbon/Moscow/Warsaw
Geneva – Barcelona/Nice/Moscow and Basel – London/Manchester

Last edited by LufthansaFlyer; May 1, 12 at 8:40 pm.
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Old May 2, 12, 12:32 am   #2
 
Join Date: Dec 2006
Location: BSL
Programs: LX SEN (*G), SBB GA
Posts: 148
So how many miles do we get per segment? This still is unclear to me, the LX mileage earning table here still shows 2000 miles for P-fares. This will drop to 750 after September 1st, no?
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Old May 2, 12, 12:52 am   #3
 
Join Date: Aug 2004
Location: my heart is on the shores of the north Italian lakes
Programs: LH Senator (prev. SR TC G), LHW Leaders Club (since 2000), Relais&Chateaux Club5C, ex ! "Amanjunkie"
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Thumbs down A big

Quote:
Originally Posted by LufthansaFlyer View Post
50% discount for Business Upgrades....
In marketing terms this is canibalizing a product removing its value and exclusivity which will ultimately lead to more cost cutting and less service.

Something really exclusive can not be too cheap.

A big to LX for this "promotion".
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Old May 2, 12, 2:16 am   #4
 
Join Date: Mar 2009
Location: GVA;OPO - LSGL;LPAV as soon as I have my own plane.
Programs: A3*G;BD*S;TP
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Quote:
Originally Posted by Fotti View Post
So how many miles do we get per segment? This still is unclear to me, the LX mileage earning table here still shows 2000 miles for P-fares. This will drop to 750 after September 1st, no?
The travel period for the promo is between now and 30 June as posted by the OP, so ignore the devaluation of Sep 1st (If the return is allowed beyond Sep 1st bet on the fact you'll get only the Eco mileage)

You'll get 2000 per cross-border flight and 1500 for a GVA-ZRH or vv. Plus executive bonus if applicable.

Quote:
Originally Posted by LufthansaFlyer View Post
50% cheaper for only 5 days: Purchase a Business Upgrade by Sunday for travel between now and 30 June. Look forward to unlimited service above the clouds and extra comfort for an unforgettable flight experience.

Quote:
Originally Posted by behuman View Post
In marketing terms this is canibalizing a product removing its value and exclusivity which will ultimately lead to more cost cutting and less service.

Something really exclusive can not be too cheap.

A big to LX for this "promotion".
Look at it through the following Marketing angle: It's a Promotion (only 5 days opportunity to book, and 60 days window for travel) that brings an attractive Price for consumers to try or repeat their Product.

Don't get all worked up about it. It's not "something really exclusive", we're talking Euro-Biz only. Were it not for the extra miles, I would even dare to call it expensive rather than cheap.

GBM
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Old May 2, 12, 4:16 am   #5
 
Join Date: Aug 2011
Location: BEG
Programs: LH FTL (*S), SPG Gold, Carlson Gold
Posts: 1,521
Too bad ARN isn't included, would've definitely upgraded.
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Old May 2, 12, 5:49 am   #6
 
Join Date: Aug 2004
Location: my heart is on the shores of the north Italian lakes
Programs: LH Senator (prev. SR TC G), LHW Leaders Club (since 2000), Relais&Chateaux Club5C, ex ! "Amanjunkie"
Posts: 1,295
Quote:
Originally Posted by GBM.flights View Post
Look at it through the following Marketing angle: It's a Promotion (only 5 days opportunity to book, and 60 days window for travel) that brings an attractive Price for consumers to try or repeat their Product.
OK, I am relaxed already, thank you and lets add the Packaging because it is the gift for the Mothers Day .
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Old May 2, 12, 7:16 am   #7
 
Join Date: Mar 2009
Location: GVA;OPO - LSGL;LPAV as soon as I have my own plane.
Programs: A3*G;BD*S;TP
Posts: 1,272
Quote:
Originally Posted by behuman View Post
OK, I am relaxed already, thank you and lets add the Packaging because it is the gift for the Mothers Day .


It seems the promo also works for trips already booked (Even though it contradicts the published booking period)
Going through a trip booked last month on MMB or LX login I am being offered the same discounted rate. (travel dates are during the promo period).

I have another trip (LH outbound/LX inbound), exact same profile as above, but it's on LH 220 ticket stock, so not surprisingly no possibility there.

GBM
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Old May 3, 12, 12:10 pm   #8
 
Join Date: Feb 2011
Location: ZRH
Programs: LH SEN
Posts: 28
Also, it's only for flights departing ZRH outbound, so I can upgrade my ZRH-LHR-ZRH flights, but not the LHR-ZRH-LHR
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Old May 3, 12, 4:11 pm   #9
 
Join Date: Aug 2011
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Shouldn't you be able to upgrade just the outbound leg from ZRH as one-way?
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Old May 5, 12, 8:58 am   #10
 
Join Date: Jun 2009
Programs: AA EXP,A3 Gold,TK Gold,BA Gold,FB Silver,SPG PLT,HH Gold
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Quote:
Originally Posted by behuman View Post
In marketing terms this is canibalizing a product removing its value and exclusivity which will ultimately lead to more cost cutting and less service.

Something really exclusive can not be too cheap.

A big to LX for this "promotion".
That's such a LOL "Really exclusive" LX intra-Europe C

And, by the way, LX has been doing this promos for years in connections to various festivities.

I personally value LX C at 50-75 EUR on 2+ hours flights over Y. Anything less then 2h - maybe 20 EUR.

Regards,

El Puerco Volante.
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Old May 5, 12, 9:21 am   #11
 
Join Date: Dec 2009
Location: ZRH/BCN/SIN/HKG
Programs: LH SEN, TK ELITE, OW Platinum, Hyatt Gold Passport, Priority Club, SPG, MELIA Platinum
Posts: 219
Thumbs down

Quote:
Originally Posted by El Puerco Volante View Post
That's such a LOL "Really exclusive" LX intra-Europe C

And, by the way, LX has been doing this promos for years in connections to various festivities.

I personally value LX C at 50-75 EUR on 2+ hours flights over Y. Anything less then 2h - maybe 20 EUR.

Regards,

El Puerco Volante.
I agree 100%.

I am done with LX and their lies....What can special offer be....when you get leftovers in C class and a bottle of water. It is not worth it...not even 75 CHF instead of 150.
Check the excluded destinations...?????Hello...
You still get 200% of miles....but the good offer would be doing that for long-haul... not for short EU destinations....
Once more, LX is very clever, but we already know the "excellent Business class service for a little more"
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Old May 5, 12, 2:31 pm   #12
 
Join Date: Dec 2006
Programs: LH SEN, HH D.
Posts: 3,343
Another advantage is Lounge access but most of us here have it anyway through status, so not a big deal.
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Old May 5, 12, 2:38 pm   #13
 
Join Date: Oct 2008
Posts: 2,547
European carriers only have themselves to blame that we value their intra-European C so poorly. Maybe if they offered a decent seat, really nice food and didn't offer fewer miles (Sept changes) more pax would up-sell. Race to the bottom indeed.
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Old May 6, 12, 3:40 pm   #14
 
Join Date: Feb 2002
Location: Montreux
Programs: FB Silver, M&M Frequent Traveller, BA Bronze
Posts: 2,321
Just booked GVA-ZRH-DUS and back.. it came to CHF405, which seems not too bad, especially as I need to go there. But booking the flights ex-DUS and getting the lowest prices in Euros means that it comes out to almost the same thing in Francs, and that without a halfprice Business promotion. Now, it would be really great if they offered the halfprice promo from Germany.
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Old Oct 20, 12, 5:35 am   #15
 
Join Date: Mar 2009
Location: GVA;OPO - LSGL;LPAV as soon as I have my own plane.
Programs: A3*G;BD*S;TP
Posts: 1,272
Doesn't bring too much value these days but there is another 50% promo ex-Switzerland at the moment.
Pre-Xmas LX calls it.

Booking period: 17.10. - 22.10.12
Travel period: 01.11. - 20.12.12

Since 1SEP I'm out of these deals.

GBM
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