The secret of great comedy is.....timing.
Booked on a red e-deal BNE-MEL Tuesday morning (10:55 departure), 737.
Used the checkin kiosk @ BNE at approx 10:00, assigned seat 2C (wohoo) - business full, economy full. Clearly the combination of school holidays + the Virgin debacle has been a lucrative one for QF.
Op-ups are sweet. Op-ups on sectors longer than SYD-MEL or SYD-CBR are sweeter. Op-ups from a sub-$100 fare are the sweetest of all.