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Hyatt Tier (Status) Matching (Challenge) Information - 11/10(ended 10/31/14)

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Old Nov 1, 2013, 12:13 am
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HYATT GOLD PASSPORT® DIAMOND TRIAL
Terms and Conditions

To qualify for this promotion, member must contact Hyatt Gold Passport Customer Service at 800.304.9288 or [email protected] between June 1, 2013, and April 30, 2014, reference Offer Code DMD14 and provide a statement with their account activity from a competitor. Upon enrollment, member will receive trial Diamond membership for 60 days. To maintain Diamond membership through February 2015, member must complete 12 eligible nights at any Hyatt worldwide within 60 days of enrollment. Member will also receive 1,000 Hyatt Gold Passport bonus points on their first six (6) eligible nights within 60 days. Maximum 6,000 Hyatt Gold Passport bonus points may be earned. Diamond 30% point bonus will be awarded for all eligible stays during the 60-day trial membership period when member chooses points for their stay. If member completes the stay requirements they will receive a new membership card, valid through February 2015, within 3-4 weeks of qualifying. Membership benefits will be available when member provides their Hyatt Gold Passport number at time of reservation and check-in.

Limit one trial tier offer per member. Hyatt Gold Passport will track all eligible nights in which a Hyatt Gold Passport account number is provided. An eligible night is defined as a single night at any Hyatt in which an eligible rate is paid. For the purposes of this Promotion, an “Eligible Rate” shall be defined as any hotel published room rate, including, but not limited to, rates found on hyatt.com, the Hyatt Daily Rate, Volume Account Rates, AAA and Senior Citizen rates. “Ineligible Rates” are discounted rates, including, but not limited to, any free night stays, Third Party Internet Rates (examples include priceline.com, hotels.com, Expedia, and Travelocity), traditional wholesale rates (examples include GOGO Worldwide Vacations, Pleasant Holidays, etc.), airline crew rates, airline employee rates, travel agency employee rates, Club at the Hyatt discount certificate stays, Hyatt employee or employee family discount rates, airline interrupted-trip vouchers or contracted rooms (a contract room is a room that has been reserved pursuant to a written and executed agreement between a hotel and a corporation, government agency or individual for a negotiated room rate in exchange for an agreed upon number of rooms to be rented for an extended period of time). Back-to-back stays at a single Hyatt are considered one stay. Hyatt Gold Passport reserves the right to alter or withdraw this promotion at any time without notice.

The following are all the competitors and required status to qualify for the Diamond Trial Offer.

Hilton Honors- Gold VIP and Diamond
Marriott- Gold and Platinum
Starwood- Platinum
Priority Club (now IHG Rewards Club)-Platinum
Fairmont Hotel (one FT has had success)

Please note, the competitor statement must indicate your name, tier status and at least one stay in the last 12 months. Please email statement of your membership activity with a competitor to us for processing.

This promotion is subject to the complete Terms and Conditions of the Hyatt Gold Passport program. For complete program terms and conditions, visit goldpassport.com. Hyatt Hotels & Resorts® encompasses hotels managed, franchised or leased by subsidiaries and affiliates of Hyatt Hotels Corporation. The trademarks Hyatt®, Hyatt Hotels & Resorts®, Park Hyatt®, Andaz®, Grand Hyatt®, Hyatt Regency®, Hyatt Place®, HYATT house®, Hyatt Residence Club®, Hyatt Gold Passport®, and related marks are trademarks of Hyatt Corporation and its affiliates. ©2013 Hyatt Corporation. All rights reserved.

Important note on timeframe: You have 60 days from the start of the challenge to complete the 12 nights, regardless of what the expiration date is on the your account profile. You may still retain Diamond status until the end of the month in which your trial period ends.
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Hyatt Tier (Status) Matching (Challenge) Information - 11/10(ended 10/31/14)

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Old Nov 10, 2010, 10:00 am
  #31  
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Originally Posted by lucky9876coins
It seems like they were doing it up until mid-October, once they stopped status matching, no? Not sure if that constitutes a while ago or not. But does seem to be recent, IMO.
They stopped "general status matching" in mid-Sept - see http://www.flyertalk.com/forum/hyatt...11-10-a-8.html post 311. Since then, prior to the announcement in this thread, they seemed to do a pretty steep challenge (also see the last few posts in the referenced thread after post 311).
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Old Nov 10, 2010, 10:14 am
  #32  
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Originally Posted by hyattnjfan
Not quite. There's no preference for regulars vs an individual interested in the overall portfolio. Regulars at a certain property have probably earned status anyway. What this does is give control to local sales departments who know and understand their market better than corporate. The intent, I'm sure, is to use this as a tool to go after high revenue prospects. For example, a sales manager recruited from a competitive hotel may be able to contact his old clients and try to woo them over.

My opinion on this is that it protects the brand. Hyatt doesn't want to dilute the experience. If the only reason you'll stay at a hotel is because of status, then you're probably a customer that will churn eventually. Ultimately, the most loyal and valuable customers are those that love the properties. They will choose to earn status. Hyatt made a calculated business decision and in my opinion, a good one.
To a certain extent I do agree. However, lets take the hypothetical customer who annually spends 10 nights in NYC (say Andaz Wall St), 10 nights in DC (at PH DC), 10 nights in Chicago (at PH Chicago), 10 nights in Paris (at PH Vendome), and 10 nights in London (at HR Churchill). If this customer for example wanted to switch to Hyatt from SPG due to Paris (and their experience at the PH Vendome) with a goal of staying at the other properties listed (not really a stretch since I think most would agree that those properties are superior to the SPG properties in the same cities), this customer may not be able to get a status match since 10 nights at PH Vendome probably doesn't even register with the property (or many of the other properties either). Hyatt may have lost out on 50 annual nights at high priced properties if the customer isn't willing to go through the regular qualification process without a status match against SPG Platinum and they couldn't get a property to "sponsor" a status since the stays aren't "significant" enough.

In my own case, I've been a Diamond for 7 years on a "challenge" to DL Platinum members at the time and requalifying the regular way since. However, even though lately I've been at about 40 stays / nights annually, I would be hard pressed to get a property to "sponsor" a status for me since my travel patterns are quite variable (only exception might be my local HR where I do my mattress runs). Before the "loss" of the PH SF, that was probably the only other property that might have been willing to "sponsor" my status. In many locations, I choose Hyatt only because I have status with them and love "some" of their properties even though many of them (particularly domestic ones) have many other "equivalent" properties around that are with other hotel companies.

Unless, other hotel companies take this approach, I anticipate that Hyatt will resume "status matching" (perhaps with more stringent requirements than before). Otherwise, they may find their elite Diamond numbers eroding. Although, I suspect that they may have more Diamonds than targeted right now due to the DMTRIAL program that was early-terminated in May.

Last edited by peteropny; Nov 10, 2010 at 10:22 am
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Old Nov 10, 2010, 5:40 pm
  #33  
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I doubt that this policy is going to stick for more than a year or two at most:

1. Corporate doesn't have as much to gain from customers dealing more with a hotel's local sales team instead of central booking channel it owns;

2. Corporate may want to make sales deals with corporate clients and/or TMCs that come with elite status matches in order to get that business.

3. Corporate may again want to keep in the running with competitors who maintain a parent-run status match option to win business (no less so if/once the budget/projections tied to Diamond numbers is no longer under threat of being busted).
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Old Nov 10, 2010, 9:00 pm
  #34  
 
 
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Originally Posted by peteropny
They stopped "general status matching" in mid-Sept - see http://www.flyertalk.com/forum/hyatt...11-10-a-8.html post 311. Since then, prior to the announcement in this thread, they seemed to do a pretty steep challenge (also see the last few posts in the referenced thread after post 311).
ah, I missed that as well. Thanks Peter.

-David
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Old Nov 11, 2010, 4:56 pm
  #35  
 
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Originally Posted by peteropny
I'll agree with this although think that it should be managed by "corporate" GP and not individual properties since many of their "target" customers travel and stay in hotels in various cities (in the country and often all over the world) possibly without concentration at any one property that could warrant being "challenged" by a property. Perhaps approaching the challenge in a way similar to the interim step - but a bit less stringent than the 12 nights in 60 days might be the better way to handle this.
^^^
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Old Nov 13, 2010, 1:30 am
  #36  
 
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I'd love to see what really caused this.

My hunch - and I don't think any reps here would even have heard or know this if it even was the reason - is the 'sharing' between Starwood, Hyatt, and some other hotels on 'verifying status' finally clicked as an issue. Oh crap we are seriously violating privacy policies. Is this even legal?? - what should we do?

Ok - its easy. There's lots of fraud on ebay with photo shopping, we can't verify with other programs, alright - lets stop the matching until we figure this out.

I'm the first one to admit that I gravitate toward 'conspiracy theories' quickly but this seems like a plausible reason for why this occurred.

Even if its not the reason, someone in the programs for the hotels should have known that sharing membership information isn't the right thing to do..... Especially with the large push on privacy policies over the last few years.
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Old Nov 14, 2010, 5:14 am
  #37  
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Given that the 4 e-certs deposited instantly, I can understand if Hyatt did stop this practice completely. I imagine that individual cases would continue to be assessed on a case by case basis by Hyatt and individual properties. I doubt Hyatt would turn a potential member away with 100+ stays.
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Old Nov 14, 2010, 9:42 am
  #38  
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I have my doubts that Hyatt's sharing of customer information with Hyatt competitors was intentional, corporate policy and that such data sharing is the driver behind the series of changes this year applicable to acquiring Diamond status.
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Old Nov 14, 2010, 11:40 am
  #39  
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Originally Posted by peteropny
To a certain extent I do agree. However, lets take the hypothetical customer who annually spends 10 nights in NYC (say Andaz Wall St), 10 nights in DC (at PH DC), 10 nights in Chicago (at PH Chicago), 10 nights in Paris (at PH Vendome), and 10 nights in London (at HR Churchill). If this customer for example wanted to switch to Hyatt from SPG due to Paris (and their experience at the PH Vendome) with a goal of staying at the other properties listed (not really a stretch since I think most would agree that those properties are superior to the SPG properties in the same cities), this customer may not be able to get a status match since 10 nights at PH Vendome probably doesn't even register with the property (or many of the other properties either). Hyatt may have lost out on 50 annual nights at high priced properties if the customer isn't willing to go through the regular qualification process without a status match against SPG Platinum and they couldn't get a property to "sponsor" a status since the stays aren't "significant" enough.

In my own case, I've been a Diamond for 7 years on a "challenge" to DL Platinum members at the time and requalifying the regular way since. However, even though lately I've been at about 40 stays / nights annually, I would be hard pressed to get a property to "sponsor" a status for me since my travel patterns are quite variable (only exception might be my local HR where I do my mattress runs). Before the "loss" of the PH SF, that was probably the only other property that might have been willing to "sponsor" my status. In many locations, I choose Hyatt only because I have status with them and love "some" of their properties even though many of them (particularly domestic ones) have many other "equivalent" properties around that are with other hotel companies.

Unless, other hotel companies take this approach, I anticipate that Hyatt will resume "status matching" (perhaps with more stringent requirements than before). Otherwise, they may find their elite Diamond numbers eroding. Although, I suspect that they may have more Diamonds than targeted right now due to the DMTRIAL program that was early-terminated in May.
Very good summary & it would be my take on it as well.

Cheers.
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Old Nov 15, 2010, 12:09 am
  #40  
 
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Unfortunate decision personally .

Originally Posted by TravelGuy1965
Even if its not the reason, someone in the programs for the hotels should have known that sharing membership information isn't the right thing to do..... Especially with the large push on privacy policies over the last few years.
There's a very simple fix for that. As part of your status match request you fill out an agreement that states you give whomever permission to verify your status with other chains. Other chain that verifies is just complying with your own request. (Roughly what happens with a background check.) So sorry, not buying your conspiracy theory.
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Old Nov 15, 2010, 12:53 am
  #41  
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Originally Posted by Gold Passport Concierge
Hyatt Gold Passport no longer participates with the tier matching program.
Perhaps it is just poor English, but I'm reading this to mean that there is some program which doesn't include just Hyatt and that Hyatt GP is no longer participating in that program. If Hyatt GP was no longer offering status matches then I would expect it would be worded differently.
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Old Nov 15, 2010, 12:18 pm
  #42  
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Originally Posted by yosithezet
Perhaps it is just poor English, but I'm reading this to mean that there is some program which doesn't include just Hyatt and that Hyatt GP is no longer participating in that program. If Hyatt GP was no longer offering status matches then I would expect it would be worded differently.
OK, here's a stupid question: Isn't status matching and tier matching the same? If not, how are they different?
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Old Nov 15, 2010, 4:34 pm
  #43  
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Originally Posted by Thunderroad
OK, here's a stupid question: Isn't status matching and tier matching the same? If not, how are they different?
It isn't the word tier vs status I thought was odd. It is that they aren't participating in the program. In what program aren't they participating? The program continues but without their participation? Who is left participating?

Shouldn't the be saying that they are no longer offering tier matches?

Last edited by yosithezet; Nov 15, 2010 at 11:06 pm Reason: Corrected a doggone iOS predictive spelling mistake.
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Old Nov 15, 2010, 4:51 pm
  #44  
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Originally Posted by Thunderroad
OK, here's a stupid question: Isn't status matching and tier matching the same? If not, how are they different?
yosithezet is making the distinction between what has been described as a program, as opposed to status matches. For example, SPG, Hyatt and Hilton may have "Tier Matching Program" that requires each to share and verify data. Perhaps they have opted out of this, but may still consider status matches individually, or sponsored by properties as part of the sales pitch process.
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Old Nov 15, 2010, 10:48 pm
  #45  
 
 
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I sent a PM to the OP asking for a clarification.

Although, I think it means that there is currently no status match available from GP. But there might be exceptions from individual properties.

-David
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