The points and miles blog business model
#77
formerly known as Frugal Travel Guy
Join Date: Jul 2001
Location: Greenville, SC
Programs: UA Gold, HH Gold, SPG Gold, Marriott Silver, Hyatt Platinum
Posts: 1,925
put the link in.
I've love some input on affiliate links here. As you may well know I had a post about a certain mistake fare from Seychelles to Dublin. I said it was bookable on expedia.co.uk, and I also just happened to have affiliate links to that site.
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
you have the topic, and a link, post it
#78
Join Date: Aug 2009
Location: RDU
Programs: A few
Posts: 5,499
I've love some input on affiliate links here. As you may well know I had a post about a certain mistake fare from Seychelles to Dublin. I said it was bookable on expedia.co.uk, and I also just happened to have affiliate links to that site.
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
you picked something posted here and broadcast it on ba. so you are coming back to the place you pilfered it from and are asking for advice on how to monetize that? wow, at least you've got a pair, that's about all i can say
#79
Join Date: Aug 2009
Location: RDU
Programs: A few
Posts: 5,499
I know you live in Canada but don't believe they are totally socialist. the only ones that will complain are the 1% of the 1% that complain about everything. although very vocal, their numbers are minuscule when compared to the total Travelling public.
you have the topic, and a link, post it
you have the topic, and a link, post it
#80
Original Member, Ambassador: External Miles and Points Resources
Original Poster
Join Date: May 1998
Location: Digital Nomad Wandering the Earth - Currently in LIMA, PERU
Posts: 58,607
I've love some input on affiliate links here. As you may well know I had a post about a certain mistake fare from Seychelles to Dublin. I said it was bookable on expedia.co.uk, and I also just happened to have affiliate links to that site.
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
#81
formerly known as Frugal Travel Guy
Join Date: Jul 2001
Location: Greenville, SC
Programs: UA Gold, HH Gold, SPG Gold, Marriott Silver, Hyatt Platinum
Posts: 1,925
actually Rick I don't think I am the 1% of the 1% and I don't think you think that either, but personally I find it a bit rich when someone blatantly just takes something from here then comes back here right away to ask for advice on how to make money off of it. it tells you ALL you need to know about his intentions in posting it. maybe it was to "help his friends and family" lol
we got no beef
#82
Join Date: Feb 2001
Location: Ann Arbor, Michigan
Programs: Airline Free Agent, Fairmont Lifetime Platinum, Hyatt Globalist, Hilton Honors Diamond
Posts: 3,041
I've love some input on affiliate links here. As you may well know I had a post about a certain mistake fare from Seychelles to Dublin. I said it was bookable on expedia.co.uk, and I also just happened to have affiliate links to that site.
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
So what is the "ethical" manner of doing this? I didn't put the link in if anyone is interested to know...
Just don't avoid the disclosure or stick it somewhere most will not read it.
My 2 cents.
You also should probably warn them that it may not be honored and they should not go about suing you if that happens
#83
Join Date: Nov 2011
Posts: 6,385
Imho, if you disclose in the blog post that it is an affiliate link (and you include a HT to where it was first discovered or heard of it if you did not discover it yourself) everything is kosher. Your readers should always come first. I think they have a right to know if you make some money off of links that appear in your site. Let them make a decision in this capitalist society of ours.
Just don't avoid the disclosure or stick it somewhere most will not read it.
My 2 cents.
You also should probably warn them that it may not be honored and they should not go about suing you if that happens
Just don't avoid the disclosure or stick it somewhere most will not read it.
My 2 cents.
You also should probably warn them that it may not be honored and they should not go about suing you if that happens
That's in my disclosure page. Please check that
#84
Join Date: Nov 2010
Location: Brooklyn
Programs: AMEX Plat, AAdvantage Gold, UA, SPG Gold, HHonors Gold
Posts: 963
Imho, if you disclose in the blog post that it is an affiliate link (and you include a HT to where it was first discovered or heard of it if you did not discover it yourself) everything is kosher. Your readers should always come first. I think they have a right to know if you make some money off of links that appear in your site. Let them make a decision in this capitalist society of ours.
Just don't avoid the disclosure or stick it somewhere most will not read it.
My 2 cents.
You also should probably warn them that it may not be honored and they should not go about suing you if that happens
Just don't avoid the disclosure or stick it somewhere most will not read it.
My 2 cents.
You also should probably warn them that it may not be honored and they should not go about suing you if that happens
Lots of caveats appearing...
#85
Join Date: Jun 2012
Programs: SPG Platinum, UA GS
Posts: 121
If your referral link isn't it, that's fine, use it but say so.
"Here's a place you can book this mistake fare. If you use this link, I get a modest payment (which is crazy with a mistake fare). You could also make this booking by _____ ad earn cash back/points/miles instead if you prefer."
If you're going to ask your readers to pay you, and you're worth your salt as a blogger, then you should know what is the best strategy to make a booking. If you don't know, or don't honestly offer the information, then you aren't worth reading.
It is fine to have an affiliate link that isn't the best offer, but you should say it isn't the best offer.
And it's possible that on occasion you could get the best offer wrong, that's ok if you ackowledge it and correct your mistakes. Your readers will judge if that happens too often (so they don't find you reliable).
Pretty simple stuff, really. If you put yourself out there as an expert, then be an expert, and give your readers the absolute best advice you possibly can -- regardless of whether or not it pays you in a given instance.
That is how you will grow your audience. It is also how you will make more money. Your credibility will make you money over time. Sacrificing that credibility may make money this week but isn't your best strategy over time.
For our Canadian friend: he is young and should take the long view. Give the best advice you possibly can, don't hide your financial relationships that could be perceived to affect your advice in fine print, and then it's totally ok to make money from your advice and none of us should fault you for it.
We might wish that a blogger offered fewer credit card links, or fewer repetitive posts, but that's an aesthetic issue. If they give the best information and do so honestly then we can't really fault them, even if they aren't to a given individual's taste -- which is to say we can both not like them and still respect them!
#86
Join Date: Nov 2010
Location: Brooklyn
Programs: AMEX Plat, AAdvantage Gold, UA, SPG Gold, HHonors Gold
Posts: 963
No, you should tell your readers the most lucrative way for them to make a booking.
If your referral link isn't it, that's fine, use it but say so.
"Here's a place you can book this mistake fare. If you use this link, I get a modest payment (which is crazy with a mistake fare). You could also make this booking by _____ ad earn cash back/points/miles instead if you prefer."
If you're going to ask your readers to pay you, and you're worth your salt as a blogger, then you should know what is the best strategy to make a booking. If you don't know, or don't honestly offer the information, then you aren't worth reading.
It is fine to have an affiliate link that isn't the best offer, but you should say it isn't the best offer.
And it's possible that on occasion you could get the best offer wrong, that's ok if you ackowledge it and correct your mistakes. Your readers will judge if that happens too often (so they don't find you reliable).
Pretty simple stuff, really. If you put yourself out there as an expert, then be an expert, and give your readers the absolute best advice you possibly can -- regardless of whether or not it pays you in a given instance.
That is how you will grow your audience. It is also how you will make more money. Your credibility will make you money over time. Sacrificing that credibility may make money this week but isn't your best strategy over time.
For our Canadian friend: he is young and should take the long view. Give the best advice you possibly can, don't hide your financial relationships that could be perceived to affect your advice in fine print, and then it's totally ok to make money from your advice and none of us should fault you for it.
We might wish that a blogger offered fewer credit card links, or fewer repetitive posts, but that's an aesthetic issue. If they give the best information and do so honestly then we can't really fault them, even if they aren't to a given individual's taste -- which is to say we can both not like them and still respect them!
If your referral link isn't it, that's fine, use it but say so.
"Here's a place you can book this mistake fare. If you use this link, I get a modest payment (which is crazy with a mistake fare). You could also make this booking by _____ ad earn cash back/points/miles instead if you prefer."
If you're going to ask your readers to pay you, and you're worth your salt as a blogger, then you should know what is the best strategy to make a booking. If you don't know, or don't honestly offer the information, then you aren't worth reading.
It is fine to have an affiliate link that isn't the best offer, but you should say it isn't the best offer.
And it's possible that on occasion you could get the best offer wrong, that's ok if you ackowledge it and correct your mistakes. Your readers will judge if that happens too often (so they don't find you reliable).
Pretty simple stuff, really. If you put yourself out there as an expert, then be an expert, and give your readers the absolute best advice you possibly can -- regardless of whether or not it pays you in a given instance.
That is how you will grow your audience. It is also how you will make more money. Your credibility will make you money over time. Sacrificing that credibility may make money this week but isn't your best strategy over time.
For our Canadian friend: he is young and should take the long view. Give the best advice you possibly can, don't hide your financial relationships that could be perceived to affect your advice in fine print, and then it's totally ok to make money from your advice and none of us should fault you for it.
We might wish that a blogger offered fewer credit card links, or fewer repetitive posts, but that's an aesthetic issue. If they give the best information and do so honestly then we can't really fault them, even if they aren't to a given individual's taste -- which is to say we can both not like them and still respect them!
#88
Join Date: Feb 2001
Location: Ann Arbor, Michigan
Programs: Airline Free Agent, Fairmont Lifetime Platinum, Hyatt Globalist, Hilton Honors Diamond
Posts: 3,041
No, you should tell your readers the most lucrative way for them to make a booking.
If your referral link isn't it, that's fine, use it but say so.
"Here's a place you can book this mistake fare. If you use this link, I get a modest payment (which is crazy with a mistake fare). You could also make this booking by _____ ad earn cash back/points/miles instead if you prefer."
If you're going to ask your readers to pay you, and you're worth your salt as a blogger, then you should know what is the best strategy to make a booking. If you don't know, or don't honestly offer the information, then you aren't worth reading.
It is fine to have an affiliate link that isn't the best offer, but you should say it isn't the best offer.
And it's possible that on occasion you could get the best offer wrong, that's ok if you ackowledge it and correct your mistakes. Your readers will judge if that happens too often (so they don't find you reliable).
Pretty simple stuff, really. If you put yourself out there as an expert, then be an expert, and give your readers the absolute best advice you possibly can -- regardless of whether or not it pays you in a given instance.
That is how you will grow your audience. It is also how you will make more money. Your credibility will make you money over time. Sacrificing that credibility may make money this week but isn't your best strategy over time.
For our Canadian friend: he is young and should take the long view. Give the best advice you possibly can, don't hide your financial relationships that could be perceived to affect your advice in fine print, and then it's totally ok to make money from your advice and none of us should fault you for it.
We might wish that a blogger offered fewer credit card links, or fewer repetitive posts, but that's an aesthetic issue. If they give the best information and do so honestly then we can't really fault them, even if they aren't to a given individual's taste -- which is to say we can both not like them and still respect them!
If your referral link isn't it, that's fine, use it but say so.
"Here's a place you can book this mistake fare. If you use this link, I get a modest payment (which is crazy with a mistake fare). You could also make this booking by _____ ad earn cash back/points/miles instead if you prefer."
If you're going to ask your readers to pay you, and you're worth your salt as a blogger, then you should know what is the best strategy to make a booking. If you don't know, or don't honestly offer the information, then you aren't worth reading.
It is fine to have an affiliate link that isn't the best offer, but you should say it isn't the best offer.
And it's possible that on occasion you could get the best offer wrong, that's ok if you ackowledge it and correct your mistakes. Your readers will judge if that happens too often (so they don't find you reliable).
Pretty simple stuff, really. If you put yourself out there as an expert, then be an expert, and give your readers the absolute best advice you possibly can -- regardless of whether or not it pays you in a given instance.
That is how you will grow your audience. It is also how you will make more money. Your credibility will make you money over time. Sacrificing that credibility may make money this week but isn't your best strategy over time.
For our Canadian friend: he is young and should take the long view. Give the best advice you possibly can, don't hide your financial relationships that could be perceived to affect your advice in fine print, and then it's totally ok to make money from your advice and none of us should fault you for it.
We might wish that a blogger offered fewer credit card links, or fewer repetitive posts, but that's an aesthetic issue. If they give the best information and do so honestly then we can't really fault them, even if they aren't to a given individual's taste -- which is to say we can both not like them and still respect them!
Maybe we can place it as a wiki!
If this was posted in my blog I would have made it MVP of the day definitely!
Thank you!
#89
Join Date: Nov 2010
Location: Brooklyn
Programs: AMEX Plat, AAdvantage Gold, UA, SPG Gold, HHonors Gold
Posts: 963
#90
Join Date: Jun 2012
Programs: SPG Platinum, UA GS
Posts: 121
We don't recommend competitors to do the things we're bidding to do -- because we only do the things we're really good at. And because we're really good, we get plenty of work.
Doing stuff that isn't in our wheel house, or that doesn't add value, is a waste of our time as well as a waste of the client's money. We're going to make more focusing on jobs where we add to their bottom line. And that leads to long-term partnerships rather than short-term engagements where we milk a bit of extra money until the client figures out they can live without paying us. Plus it boosts our reputation -- clients do what we say, and pay us what we say, because they know they can trust us and they know we get results. We don't waste their time (or their money).
So maybe I'm biased by my own experience in business, and maybe I don't know about how this blogging stuff really works. But I believe that if you offer the best advice that's tailored to your client or your reader (note that it must be specific to their needs, so sometimes the best advice for a Flyertalker won't be the best advice for a newbie) they will love you for it and reward you for it.
You don't make money as a travel provider, as a consultant, or as a blogger by treating your customer as the enemy, as someone you hope doesn't figure out the value proposition, as someone to be fleeced. You do the best you can for them with a business model that allows you to reap rewards.
And it isn't just about hard work either. Who cares if a blog post took 80 hours or 30 minutes? Did it help the reader improve their travel life? Then it was worthwhile. Did it help them improve their travel life a lot? Then it might even be "credit card affiliate income worthwhile."
By the by, I think there are a ton of blogs that do this very poorly. A bunch that probably got into this because it looked like other FTers were making money off of it. Some who start off good and then undermine their credibiltiy, give less than the best possible advice, are clearly just out to make a buck. And it's fine to make a buck! But it doesn't work so well if you aren't pairing that with offering the best content you possibly can, day in and day out, and never giving bad advice because it pays better.
I've been watching these threads. I think there are a lot of unfair criticisms, I've even found myself in the odd predicament of defending a lot of the bloggers when the snark has seemed unfair. But I have zero patience at all for someone selling crappy advice -- or advice that isn't as good as what you would do yourself (but for the affiliate commission).
I apologize for going on so long.