Go Back   FlyerTalk Forums > Miles&Points > Airline Programs > Delta SkyMiles
Sign in using an external account

Reply
 
Thread Tools Search this Thread
Old Dec 26, 12, 11:18 am   #1
 
Join Date: Oct 2007
Location: Atlanta, GA
Programs: Delta, Hilton, Hertz/National
Posts: 164
Why does delta board fo and Amex in the same zone?

I would guess most silvers hold a skymiles Amex. Why does delta permit them to board at the same time? Seems to decrease the incentive for cardholders to want to get silver status.
micstatic is offline   Reply With Quote
Old Dec 26, 12, 11:20 am   #2
 
Join Date: Jul 2006
Location: San Diego
Programs: DL MM Gold
Posts: 1,234
At some point, even DELTA reaches a threshold of excessive zone proliferation and somebody says "no more layers!"

The incentive is to hold out for the gold carrot.
TheRoadie is offline   Reply With Quote
Old Dec 26, 12, 11:29 am   #3
 
Join Date: Oct 2007
Location: Atlanta, GA
Programs: Delta, Hilton, Hertz/National
Posts: 164
That doesn't make much sense. There are some silvers who fly on cheap intl or transcontinental fares easily clinching. Others generate much higher revenue but are segment flyers. I'm an example of that. In the last year and a half I've started diversifying my flying on multiple carriers due to the missing value proposition as a silver. I hope they have big changes for 2013 because as a platinum cardholder I don't sense ANY extra value. Usairways has been great lately for me as I have no status but can upgrade to first for a nominal fee. The boarding at delta is a nightmare now
micstatic is offline   Reply With Quote
Old Dec 26, 12, 11:52 am   #4
 
Join Date: Oct 2009
Location: ATL
Programs: Marriott Gold Elite, Delta Kryptonium Medallion, National Emerald Club
Posts: 1,467
Quote:
Originally Posted by micstatic View Post
Usairways has been great lately for me as I have no status but can upgrade to first for a nominal fee. The boarding at delta is a nightmare now
As long as you can tolerate connecting through CLT for nearly every flight out of ATL, knock yourself out. For me, the convenience of non-stop service trumps the other legacies.
plagwate is offline   Reply With Quote
Old Dec 26, 12, 11:55 am   #5
 
Join Date: Oct 2007
Location: Atlanta, GA
Programs: Delta, Hilton, Hertz/National
Posts: 164
The point I'm making remains the same. Why don't they increase silver value to be more than cardholder so people increase spending. I remember a couple of years ago voluntarily paying hundreds more per flight because I either wanted an upgrade or wanted to reclinch silver. That doesn't exist anymore. Usairways is just one example. Let us not forget the gorilla called southwest who is developing atl.
micstatic is offline   Reply With Quote
Old Dec 26, 12, 12:04 pm   #6
 
Join Date: Apr 2009
Location: NYC
Programs: DL Silver, DL AMEX Plat, AA general
Posts: 197
My 5 cents?

Because Amex is a big contributor to the bottom line of Delta, with all the airmiles Delta is selling to Amex. So Amex wants more incentives for people to get the DL AMEX cards. So that is why they offer a free bag and priority boarding.

Having FO status still gives you more benefits than having a DL Amex: more luggage, priority seating, priority check in and the slim chance for a complimentary upgrade.

I have both FO status and a DL Amex plat card and are generally happy with both, as the Amex card helps me maintain FO status year after year. As far as priority boarding goes, in general when I board there is still plenty of room in overhead bins. And the grass is not really greener at AA, US or UA: with DL at least all my benefits are also valid at other Skyteam airlines (try that with Star or OneWorld as a silver...).
robert4travels is offline   Reply With Quote
Old Dec 26, 12, 12:05 pm   #7
 
Join Date: Dec 2009
Location: HKG
Programs: Delta SkyMiles PM, United Mileage Plus, AsiaMiles
Posts: 4,235
Quote:
Originally Posted by micstatic View Post
That doesn't make much sense. There are some silvers who fly on cheap intl or transcontinental fares easily clinching. Others generate much higher revenue but are segment flyers. I'm an example of that. In the last year and a half I've started diversifying my flying on multiple carriers due to the missing value proposition as a silver. I hope they have big changes for 2013 because as a platinum cardholder I don't sense ANY extra value. Usairways has been great lately for me as I have no status but can upgrade to first for a nominal fee. The boarding at delta is a nightmare now
You've contradicted yourself there. Either you generate high revenue by flying expensive segment routes, or you buy cheap UGs to F. Not both.

DL makes huge money from Amex on minimal cost of sales (they don't have to fly people around) so it makes sense for them to offer some benefits to encourage more people to hold their Amex. FOs are valuable to DL, but not valuable enough for DL to bend over backward to make them feel special. The real benefits start accruing at PM.

If you think USAirways is a better value and better experience for you, fly them. Easy game.
HongKonger is offline   Reply With Quote
Old Dec 26, 12, 12:24 pm   #8
 
Join Date: Oct 2007
Location: Atlanta, GA
Programs: Delta, Hilton, Hertz/National
Posts: 164
You guys only seem to be capable of thinking one way. All or nothing. I never once said or suggested I was going to move my elite status to another airline. My point was simply questioning why they don't preserve the status to prevent people from spreading their flying amongst multiple carriers. They could still permit silvers to board before Amex holders, yet still have the same commercials on tv advertising priority boarding for cardholders. Further I think with the gate lice problem other medallion levels are Also negatively affected. More luggage is not a benefit to many including myself. Not to mention multiple bags cost the airline more. Priority checkin? Who cares. Most people do it online now.
micstatic is offline   Reply With Quote
Old Dec 26, 12, 12:38 pm   #9
 
Join Date: Jul 2007
Posts: 246
Thumbs up

plus silver gets 25% bonus miles. amex cardholders do not
cvgflyer2 is offline   Reply With Quote
Old Dec 26, 12, 1:12 pm   #10
 
Join Date: Dec 2009
Location: HKG
Programs: Delta SkyMiles PM, United Mileage Plus, AsiaMiles
Posts: 4,235
Quote:
Originally Posted by micstatic View Post
You guys only seem to be capable of thinking one way. All or nothing. I never once said or suggested I was going to move my elite status to another airline. My point was simply questioning why they don't preserve the status to prevent people from spreading their flying amongst multiple carriers. They could still permit silvers to board before Amex holders, yet still have the same commercials on tv advertising priority boarding for cardholders. Further I think with the gate lice problem other medallion levels are Also negatively affected. More luggage is not a benefit to many including myself. Not to mention multiple bags cost the airline more. Priority checkin? Who cares. Most people do it online now.
Being only an Amex cardholder and not an FO means you get no shot at a free UG. It means you can't select priority seats ahead of time. It means you get no discount on EC. It means you don't get various other discounts.

If boarding priority is a very important feature for you then yes the Amex and FO are the same. Looking at the overall benefit package, they are very different. But you said you don't see the value in FO. Ok, so either earn more MQMs or fly an airline you think offers you better value.
HongKonger is offline   Reply With Quote
Old Dec 26, 12, 1:14 pm   #11
 
Join Date: Jun 2004
Programs: Delta Gold, EVA Diamond
Posts: 2,538
Segment fliers get screwed for a reason. It costs a lot of money to take off and land, so all those short hops might generate revenue, but not much in the way of earnings.

DL has made it very clear they do not value the segment qualifiers that much. That is life.
exwannabe is offline   Reply With Quote
Old Dec 26, 12, 1:20 pm   #12
 
Join Date: Oct 2007
Location: Atlanta, GA
Programs: Delta, Hilton, Hertz/National
Posts: 164
Again you are straying off point. This thread is about boarding. I'll address your points though. Economy comfort is decent, but the whole boarding process disaster for silvers makes Econ comfort undesirable. Ie, all the space in the bin will be gone when I board.

Upgrades? Yeah you must be kidding. Maybe on Saturday night out of east bumble.

I'm not sure segment flyers cost the airline more. Connecting flyers I'm sure do cost more
micstatic is offline   Reply With Quote
Old Dec 26, 12, 1:28 pm   #13
 
Join Date: Dec 2010
Location: USA - probably in 8B on a CRJ!
Programs: DL DM, IHG Plat, Silver/Gold at all other hotels.
Posts: 487
Have you heard UA's boarding announcements? It is friggin hilarious!

Way too many buckets. No way the agents can get it right, so they just read it from the sheet.

The last time I few UA I was the only one in the last group on an RJ! Classic.

Of course in my home airport when they board an RJ SP is 35 of 50 people. There is one Gold dude who always wants to be first, it just cracks me up. The airplane is not even here yet, get out of the way and let the people get off first!
dilbertsdaddy is offline   Reply With Quote
Old Dec 26, 12, 1:29 pm   #14
 
Join Date: Jun 2004
Programs: Delta Gold, EVA Diamond
Posts: 2,538
Quote:
Originally Posted by micstatic View Post
Again you are straying off point. This thread is about boarding. I'll address your points though. Economy comfort is decent, but the whole boarding process disaster for silvers makes Econ comfort undesirable. Ie, all the space in the bin will be gone when I board.

Upgrades? Yeah you must be kidding. Maybe on Saturday night out of east bumble.

I'm not sure segment flyers cost the airline more. Connecting flyers I'm sure do cost more
DL does not let YOU board ahead of the Amex card holder because they do not value your business anymore than the card holders' business.

YOU want to decide that YOUR business with DL is worth more, but DL thinks otherwise. They barely consider FO a medallion level.
exwannabe is offline   Reply With Quote
Old Dec 26, 12, 1:36 pm   #15
 
Join Date: Oct 2007
Location: Atlanta, GA
Programs: Delta, Hilton, Hertz/National
Posts: 164
Exwannabe: somehow I don't think you are in the know when it comes to how delta values my business. You have no idea what kind of margin they make or lose off me. With your logic they would have eliminated silver

My point is that a cardholder+silver is probably worth more than a cardholder alone. I'm group one
micstatic is offline   Reply With Quote
 
 
Reply

Bookmarks


Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are On
Refbacks are Off
Forum Jump


All times are GMT -6. The time now is 2:05 pm.




SEO by vBSEO ©2011, Crawlability, Inc.