Delta to end sponsorship of Fox Theater in Atlanta over spat with Qatar Airlines
#1
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Per AJC DL is cancelling sponsorship of Fox Theatre
Talk about pouting. All based off a private event sponsored by Qatar tonight.
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
#2
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I guess the new DL CEO hates the ME3 as much as Anderson did.
Maybe DL won't be giving JLo VIP treatment anytime soon either.
Maybe DL won't be giving JLo VIP treatment anytime soon either.
#3
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#4
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Delta to end sponsorship of Fox Theatre over Qatar Airways event w/ JLo
Delta to end sponsorship of Fox Theatre over Qatar Airways event with JLo
Boy, don't make the motheship mad!
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
What say you ATL flyers?
Boy, don't make the motheship mad!
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
What say you ATL flyers?
#5
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Talk about pouting. All based off a private event sponsored by Qatar tonight.
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
#6
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Talk about pouting. All based off a private event sponsored by Qatar tonight.
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
http://airport.blog.ajc.com/2016/05/...vent-with-jlo/
http://www.cnbc.com/2016/05/17/trump...rways-ceo.html
#8
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By that argument Fox should have to go to EVERY sponsor, and seek their approval for EVERY event?
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#11
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Of course, Delta is perfectly justified in supporting or not supporting the Fox. But when a hotel is hired for a political event, it is not supporting that party. Most people realize that. Renting for private venues is a lucrative business and hardly a political statement. This just comes across as a petulant and childish overreaction. People in Atlanta have a long and sentimental attachment to the Fox Theater. I do not think that anyone thinks they are supporting anything by renting a hall. Are they supposed to evaluate every rental based on the background of the client?
#12
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The Fox is the making the better decision to go with Qatar. It is much more likely that Delta will go bankrupt (again) than Qatar. Delta will have to pull sponsorship again when tough times hit.
#13
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The Fox should weigh the costs and benefits of their events, yes. If they could fund the venue solely through private bookings, then this wouldn't be an issue, but they can't. That they can't requires them to change their calculus when it comes to booking the venue.
#15
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...but they have the current sponsorship NOW. I am sure current budgets are based on that sponsorship. Sounds like The Fox will have some budget ground to cover. In advertising, you ALWAYS need to know the effect of every move. Fox blew this one.