The President and CEO of Choice Hotels International (Steve Joyce), one of the world's largest hotel chains, will be the first boss to make an undercover journey this fall when the second season premiere of UNDERCOVER BOSS airs Sunday, Sept. 26 (10:00-11:00 PM, ET/PT) on the CBS Television Network.
During the premiere episode, Steve Joyce hits the frontlines of his own company, which includes such popular hotel franchises as Comfort Inn, EconoLodge, Quality Suites and Cambria Suites, and receives an exhausting, up-close look at the industry while manning the front desk, cleaning rooms, plunging toilets and working with a maintenance crew at the world's largest EconoLodge.
I haven't lost my mind......I sold it on eBay!!
While manning the front desk, will he respond to any complaints about The Econo Lodge Inn & Suites® International Drive's additional fees?
"Daily Safe Fee: $1.69/night. To be paid upon arrival. Daily Surcharge of $3.11 per room per night."
That's hardly exclusive to that property - I've seen that fee at Comfort Inns as well.
This 'journey' should be really interesting - Choice has so many properties that are in real need of rennovation/ejection. IHG got the will to remove the low enders - maybe Choice should consider it as well.
I really have pretty mixed feelings about the show. The time at the Econolodge was probably the most accurate - most of those properties have some pretty darn serious issues. Getting stuck in the elevator was so funny I have to wonder if it was staged. However, I'm really surprised that the CEO didn't know Suburban's don't supply Cofee. They are on the lower rung of the chain after all.
Of course in the end I can only hope that the guy puts a lot of thought into the corp while he's working that waistline down. The fact remains that Choice is a very uneven experience - even within the same brand. There is so much opportunity for improvement.