sbm12
Jun 12, 09, 8:07 am
The carrier has signed a sponsorship deal with the MLS team from SLC to have a plane painted in the team's colors and they're also offering a sale to SLC in conjunction with the launch.
http://investor.jetblue.com/phoenix.zhtml?c=131045&p=irol-newsArticle&ID=1298602&highlight=
I think that the folks from the team are perhaps a bit over-excited about the meaning of having the plane painted for them, but it probably is one of the more exciting things to happen to them out there lately.
"This is a partnership that puts Real Salt Lake shoulder-to-shoulder with some of the biggest brands in sports," said SCP Worldwide Founder and Chairman Dave Checketts, referencing the airline's relationships with other professional organizations. "For this club to have its name on JetBlue's first-ever sports-branded plane provides a wonderful opportunity for us to be associated with a company that we aspire to be like and one that shares many of our same values - primarily customer service and tremendous value - and affords us a unique platform that very few sports franchises enjoy."
"It is truly an honor for the Real Salt Lake identity, brand and colors to be utilized in this way," said RSL Head Coach Jason Kreis, one of the league's pioneers and author of 108 career MLS goals. "For our partner, JetBlue, to make such a bold commitment to soccer in the United States, and for RSL to be the first-ever American soccer team recognized in this fashion, speaks volumes about our ascending profile in Salt Lake and in the U.S."
http://investor.jetblue.com/phoenix.zhtml?c=131045&p=irol-newsArticle&ID=1298602&highlight=
I think that the folks from the team are perhaps a bit over-excited about the meaning of having the plane painted for them, but it probably is one of the more exciting things to happen to them out there lately.
"This is a partnership that puts Real Salt Lake shoulder-to-shoulder with some of the biggest brands in sports," said SCP Worldwide Founder and Chairman Dave Checketts, referencing the airline's relationships with other professional organizations. "For this club to have its name on JetBlue's first-ever sports-branded plane provides a wonderful opportunity for us to be associated with a company that we aspire to be like and one that shares many of our same values - primarily customer service and tremendous value - and affords us a unique platform that very few sports franchises enjoy."
"It is truly an honor for the Real Salt Lake identity, brand and colors to be utilized in this way," said RSL Head Coach Jason Kreis, one of the league's pioneers and author of 108 career MLS goals. "For our partner, JetBlue, to make such a bold commitment to soccer in the United States, and for RSL to be the first-ever American soccer team recognized in this fashion, speaks volumes about our ascending profile in Salt Lake and in the U.S."