JetBlue TrueBlue - Free "super" drink on Superbowl Sunday

JetBlue and Stirrings (the company that makes the premium drink mixers) are sponsoring a deal to give a free premium drink (http://investor.jetblue.com/phoenix.zhtml?c=131045&p=irol-newsArticle&ID=1249138&highlight=) to each passenger on Sunday. Nice little cross-promo action.

They have even stretched to come up with drinks that are themed to the Steelers and the Cardinals.

I've never tried the Stirrings mixers before so I can't comment on it but I guess it's a good way to get the product out there. I'm flying on Super Sunder so I'll be doing my part and getting those free drinks out there.

That sounds cool, I am flying on Monday thought. Bummer! I love Stirring, I use to enjoy all of them on Delta. World Market has the big bottles for 9.99, so you can make drinks at home.