Few-Flyer
Sep 10, 08, 8:14 am
Found this on www.franchising.com
Partnership Expands Transatlantic Alliance Established in 2006 Between Europcar and National Car Rental and Alamo Rent A Car
ST. LOUIS--(BUSINESS WIRE)--Enterprise Rent-A-Car, North America's largest car rental company, and Europcar, the number one car rental company in Europe, today announced they have enhanced their strategic alliance to include the Enterprise brand in North America, as well as the National Car Rental and Alamo Rent A Car brands that previously constituted the transatlantic partnership.
Enterprise and Europcar have been working to formally expand the alliance ever since Enterprise's purchase of the National and Alamo brands in North America in August 2007. With the addition to the new partnership of the Enterprise brand in North America, the alliance now offers a combined fleet of more than 1.2 million rental vehicles in more than 13,000 locations in 162 countries. The newly expanded partnership constitutes the largest car rental network in the world.
The expanded alliance provides rental car coverage for customers traveling between each partner company's areas of operations. Under the terms of the agreement, the partners will also take a coordinated approach to global corporate accounts, offering today's companies and organizations the most extensive service provider network in the rental car industry anywhere in the world, complete with coordinated loyalty programs. The alliance is designed to leverage and develop traffic between North America and Europe: each year an estimated 12 million people travel across the Atlantic in either direction.
Andrew C. Taylor, Enterprise Rent-A-Car chairman and chief executive officer, and Gilbert Saada, chairman of Europcar Groupe, said, "This alliance is a key strategic milestone in the development plan for our two companies. Enterprise Rent-A-Car and Europcar have become the leaders in their respective markets by being close to clients and focusing on customer service. We expect clients around the world to benefit from our shared values and vision, and we look forward to working together to set the standard in the global car rental industry."
Partnership Expands Transatlantic Alliance Established in 2006 Between Europcar and National Car Rental and Alamo Rent A Car
ST. LOUIS--(BUSINESS WIRE)--Enterprise Rent-A-Car, North America's largest car rental company, and Europcar, the number one car rental company in Europe, today announced they have enhanced their strategic alliance to include the Enterprise brand in North America, as well as the National Car Rental and Alamo Rent A Car brands that previously constituted the transatlantic partnership.
Enterprise and Europcar have been working to formally expand the alliance ever since Enterprise's purchase of the National and Alamo brands in North America in August 2007. With the addition to the new partnership of the Enterprise brand in North America, the alliance now offers a combined fleet of more than 1.2 million rental vehicles in more than 13,000 locations in 162 countries. The newly expanded partnership constitutes the largest car rental network in the world.
The expanded alliance provides rental car coverage for customers traveling between each partner company's areas of operations. Under the terms of the agreement, the partners will also take a coordinated approach to global corporate accounts, offering today's companies and organizations the most extensive service provider network in the rental car industry anywhere in the world, complete with coordinated loyalty programs. The alliance is designed to leverage and develop traffic between North America and Europe: each year an estimated 12 million people travel across the Atlantic in either direction.
Andrew C. Taylor, Enterprise Rent-A-Car chairman and chief executive officer, and Gilbert Saada, chairman of Europcar Groupe, said, "This alliance is a key strategic milestone in the development plan for our two companies. Enterprise Rent-A-Car and Europcar have become the leaders in their respective markets by being close to clients and focusing on customer service. We expect clients around the world to benefit from our shared values and vision, and we look forward to working together to set the standard in the global car rental industry."