Raffles
Jan 24, 07, 8:32 am
American Express Publishing launches new Web site for business travelers; www.ExecutiveTravelMagazine.com combines user-generated networking and expert content
New York - American Express Publishing announces the launch of www.ExecutiveTravelMagazine.com , a unique news and networking site developed for-and by-business travelers. Produced in cooperation with Wetpaint ( www.wetpaint.com ), the new site incorporates both user-generated content and expert resources, tailored to the lifestyle of traveling executives.
"The new Executive Travel wiki site creates a single online destination for business travelers and our experts to share experiences," says Janet Libert, editor of Executive Travel magazine, the three-year-old lifestyle publication for frequent business travelers. "This combination of community and content makes www.ExecutiveTravelMagazine.com the ultimate online resource for traveling executives."
Designed to capture the experiences and insights "from the road," the wiki site makes it easy for travelers to share advice, comments, photos and links, and get access to an A-to-Z Travel Rolodex complete with resource from users and editors alike. Expert contributors include members of the Executive Travel editorial staff, almost daily insights from Libert herself, plus a featured blog by mileage guru Randy Petersen (of FlyerTalk.com).
Wetpaint.com supplies both the software and online expertise required for a successful community site. Wetpaint is a leading provider of Web 2.0 technology that powers click-and-type editable community websites. With over 100,000 active sites, the process of adding or editing content, comments, photos and Web links on any Wetpaint-powered site is revolutionary for web technology, making adding and changing pages as easy as using Microsoft Word. There are plans to launch additional sites with American Express Publishing titles as well.
Libert continues, "This new site adds to the suite of products Executive Travel offers business travelers. In print, online, through e-mail and mobile devices, our goal is to deliver resources and information that both facilitate and enhance business travel."
About Executive Travel Magazine
BPA audited with a circulation of more than 132,000, Executive Travel is a three-year-old lifestyle magazine for frequent travelers providing readers with relevant travel news and information. The practical strategies and advice offered help business executives live life on the road as well as they do at home. Executive Travel, Travel + Leisure, Food & Wine, Departures, Travel + Leisure Golf, and Travel + Leisure Family magazines are part of the American Express Publishing Corporation, a wholly-owned subsidiary of the American Express Company.
New York - American Express Publishing announces the launch of www.ExecutiveTravelMagazine.com , a unique news and networking site developed for-and by-business travelers. Produced in cooperation with Wetpaint ( www.wetpaint.com ), the new site incorporates both user-generated content and expert resources, tailored to the lifestyle of traveling executives.
"The new Executive Travel wiki site creates a single online destination for business travelers and our experts to share experiences," says Janet Libert, editor of Executive Travel magazine, the three-year-old lifestyle publication for frequent business travelers. "This combination of community and content makes www.ExecutiveTravelMagazine.com the ultimate online resource for traveling executives."
Designed to capture the experiences and insights "from the road," the wiki site makes it easy for travelers to share advice, comments, photos and links, and get access to an A-to-Z Travel Rolodex complete with resource from users and editors alike. Expert contributors include members of the Executive Travel editorial staff, almost daily insights from Libert herself, plus a featured blog by mileage guru Randy Petersen (of FlyerTalk.com).
Wetpaint.com supplies both the software and online expertise required for a successful community site. Wetpaint is a leading provider of Web 2.0 technology that powers click-and-type editable community websites. With over 100,000 active sites, the process of adding or editing content, comments, photos and Web links on any Wetpaint-powered site is revolutionary for web technology, making adding and changing pages as easy as using Microsoft Word. There are plans to launch additional sites with American Express Publishing titles as well.
Libert continues, "This new site adds to the suite of products Executive Travel offers business travelers. In print, online, through e-mail and mobile devices, our goal is to deliver resources and information that both facilitate and enhance business travel."
About Executive Travel Magazine
BPA audited with a circulation of more than 132,000, Executive Travel is a three-year-old lifestyle magazine for frequent travelers providing readers with relevant travel news and information. The practical strategies and advice offered help business executives live life on the road as well as they do at home. Executive Travel, Travel + Leisure, Food & Wine, Departures, Travel + Leisure Golf, and Travel + Leisure Family magazines are part of the American Express Publishing Corporation, a wholly-owned subsidiary of the American Express Company.