Newsstand - US Airways to place ads on barf bags
Rejuvenated
Jul 23, 06, 12:51 pm
PHOENIX, Arizona (AP) -- US Airways wants to make the most out of a nauseating situation.
Source: CNN (http://www.cnn.com/2006/TRAVEL/07/19/air.sickness.bags.ap/index.html)
sobore
Jul 23, 06, 1:08 pm
http://www.flyertalk.com/forum/showthread.php?t=580166
tcook052
Jul 23, 06, 2:30 pm
Does the OP know it's against FT TOS to paste articles in their entirety?
YVR Cockroach
Jul 24, 06, 1:12 am
No biggie. QF has been carrying advertising for a mail-in photofinisher on its barf bags for over 10 years. The barf bag doubles as a mailing envelope.
"Boyd said the trick for US Airways is to find ads that will make them a little cash without turning off customers.
"Some people don't want the inside of their cabins to look like subway cars," he said. "And the jury isn't in on advertising on tray tables as a decent way to boost revenue."
Quite true. I haven't been on America West in a very long time, but if I start seeing a lot of advertising all over the place, then my own sticker collection for Mr. Zogg's is going to start appearing over said ads. ;)