California - Small, discount-price airline gives up on Bay Area commuter flight

CLIPPED WINGS
Small, discount-price airline gives up on Bay Area commuter flight
http://sfgate.com/cgi-bin/article.cgi?f=/c/a/2003/02/04/BU147298.DTL

<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Valley Air's run at the potentially lucrative Bay Area market never quite gained cruising altitude. The Sacramento carrier, which began flying out of Santa Rosa in mid-September, offered the only scheduled service from Charles M. Schulz-Sonoma County Airport after United Express stopped flying to San Francisco and Los Angeles in October 2001. Two weeks ago, Valley Air cut back its Santa Rosa-Oakland flights from five per day to two and reduced all of its fares to $10.</font>

Funny, I didn't even know they existed.

While I understand how United Express service might have been profitable between Santa Rosa and San Francisco (at some point in time), it doesn't strike me that the Santa Rosa - Oakland service concept was a particularly bright one in the first place.