Star Alliance - looking for StarAlliance.com feedback
Jul 14, 12, 8:36 am
I'm currently writing a thesis paper on Star Alliance's usage of its website, Staralliance.com (www.staralliance.com), and the relevancy of this website to its core target audience (you!).
As Star's core target audience, I really need your input. I would appreciate it so much if you could fill out this very short survey (10 multiple choice questions):
Additionally, if you have any other general feedback about Star's website (what you like about it, what you wish it had, what information you'd like to see on it, what functionality would be most relevant to your life, etc), I'd love to see that!
Thanks a lot!
Jul 14, 12, 12:41 pm
Thesis on *A website?
For who? Study program?
Jul 15, 12, 2:02 am
I have just run through the survey and it does not ask for any personal information or details of which airline you are a member of. Filled it in.
Jul 15, 12, 5:37 am
Thanks a lot to those who filled it in; I'm still hoping for more.
To answer your question, UAPremExecflyer, I'm currently doing an internship for Star and finishing my study program at the same time. So this is a topic that is relevant to both my daily work and my study. It is, of course, totally independent from Star and is not representative of the organization's views, etc.
I'm trying understand what frequent fliers want/need from an alliance website and whether these things are being met. How can Star use its website to maintain a better relationship with its core target group, what kinds of things do frequent fliers want communicated to them from an alliance, What functionality would be most useful to your lifestyle, that kind of thing.
Jul 16, 12, 12:52 pm
Jul 18, 12, 3:54 pm
Thanks a lot, I really appreciate it!
I'm still looking for more replies. If anyone know any other channels like this one where I can find frequent Star fliers, please let me know!
Jul 25, 12, 2:11 pm
I'm just going to bump this up one more time in case there's anyone else willing to help me out.
And again, if anyone has any comments about what they'd like to see on the website or what kind of functionality they'd find useful, please let me know...
Jul 25, 12, 8:00 pm
If you research around this forum, you'll probably find that the fact that there is not one single place to book or research reward travel inventory on the Star Alliance network is a major drawback.
People end up having to check through Aeroplan, United or ANA or other independent websites in order to book reward tickets, regardless of their frequent flyer program.
It's a major irritant.
Jul 27, 12, 12:55 pm
It took less than a minute with no open-ended questions that required typing. Go help a student!
Jul 29, 12, 11:38 am
Thanks a lot for the help so far!
About booking reward flights, I know it's an irritant. But that issue goes much deeper into the matter of member airline technological integration. It would be great to be able to do this, but the politics and coordination behind it make it more difficult than it seems I think.
Jul 30, 12, 4:24 am
Hope it helps
Jul 30, 12, 4:45 pm
A major annoying point is the lack of clarity regarding codeshares. Star Alliance should either step up and publish a transparent mapping table on their website comprising all original and codeshares booking classes of the member airlines or make sure that all booking classes of all members are exactly aligned so that there is no need to make wild guesses.
Jul 30, 12, 6:30 pm
Finished and took all of 30 seconds
I really liked the previous RTW calculator. It allowed me to choose destinations and routings as I went along. It also gave me the cumulative totals of miles. One trip was 6 miles short of the maximum!!!
Some airlines use the distances between cities as the basis for their reward flights. I used the old calculator for that, but the feature is not there (or hidden) in the new one.