Turkish Airlines Miles&Smiles - TK Website Gets IMC Award




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tcm
Jul 11, 12, 10:05 am
The TK website gets the best airline site award by the Interactive Media Council.

see: http://www.interactivemediaawards.com/winners/certificate.asp?param=94506&cat=1

Now, I really don't understand how they got this award:confused:

1- Not possible to select seats for a existing booking.
2- No way to order any special meals over the website.
3- Adding your FF details to a existing booking is also not possible.

You can only view your e-ticket on the site, that's all.

Then there is the bad English:o The design isn't any special either.

Is it just me or do you guys also think that the TK website is a relatively poor example in the industry? I would appreciate to read about any feedback!


starflyergold
Jul 11, 12, 11:09 am
What a joke, as airline sites go it is in the bottom third both in design and functionality.

tcm
Jul 11, 12, 11:24 am
What a joke, as airline sites go it is in the bottom third both in design and functionality.

Thanks for your input, so it's not just me, I'm sure we have some other TK regulars here who would look forward to express their sincere feelings for the website:D joorinainen I can almost hear you:D


nacho
Jul 11, 12, 12:56 pm
Wow, how much did they pay the one who picked them?

djjaguar64
Jul 11, 12, 1:35 pm
They probably gave the members free J class seats.

joorinainen
Jul 11, 12, 5:19 pm
"The Interactive Media Awards™ recognize the highest standards of excellence in website design and development and honor individuals and organizations for their outstanding achievement."

Recently i booked few flights with Philippine's low cost carriers and even they have manage my booking section and correct spelling on their website. Like i have mentioned several times. They should really get the basics right. This includes the website.

moeser
Jul 11, 12, 10:30 pm
The seat selection problem is more than a nuisance !


Furthermore OLCI is not available from all locations e.g.ISB & RUH and I don't understand the problem.

How hard can it be to ''really'' improve the Website ? :td:

tcm
Jul 12, 12, 12:33 am
The seat selection problem is more than a nuisance !


Furthermore OLCI is not available from all locations e.g.ISB & RUH and I don't understand the problem.

How hard can it be to ''really'' improve the Website ? :td:

The problem is that this is the second such website award they won over the last three months and this gives them the illusion that they are doing a perfect job. The IT company that got the TK contract is called: Medyasoft and I guess I will write them a letter explaining their shortcomings from a customer standpoint. I hope this will be more helpful than explaining the situation to a TK exec.

nacho
Jul 12, 12, 1:32 am
The problem is that this is the second such website award they won over the last three months and this gives them the illusion that they are doing a perfect job. The IT company that got the TK contract is called: Medyasoft and I guess I will write them a letter explaining their shortcomings from a customer standpoint. I hope this will be more helpful than explaining the situation to a TK exec.

It's great to have someone who takes the time to write. Please report back if you get a reply from them.

intuition
Jul 12, 12, 2:00 pm
I am mainly bothered with the technical/functional shortcomings, not so much design. (I am especially glad they didn't "optimize" it for 9" screen and touch interface, which seems to be the trend these days)

Maluku_Flyer
Jul 12, 12, 3:57 pm
What a joke, as airline sites go it is in the bottom third both in design and functionality.

Absolutely right. Booked a few long hauls not too long ago - through a TA. Damn glad I didn't have to do it via this web site. And they could at least spend some money on someone who actually has a real command of English.

starflyergold
Jul 12, 12, 11:16 pm
The problem is that this is the second such website award they won over the last three months and this gives them the illusion that they are doing a perfect job. The IT company that got the TK contract is called: Medyasoft and I guess I will write them a letter explaining their shortcomings from a customer standpoint. I hope this will be more helpful than explaining the situation to a TK exec.

These awards generally are shady, I remember that bmi's website won several awards and anyone who has ever used the bmi site was more familiar with 404 page than the rest.:D

It would not be that difficult to get the TK site up to scratch: use one or two experienced FTs as "guinea pigs" to improve functionality (booking process, management of miles and most importantly award redemptions, complicates ones! ;)) and then just employ one native English speaker as copy writer.

soy
Jul 13, 12, 4:52 am
TK website is appalling.
Pretty graphics are no good if the functionality is $%*#&

G_G
Jul 15, 12, 7:41 am
These awards generally are shady, I remember that bmi's website won several awards and anyone who has ever used the bmi site was more familiar with 404 page than the rest.:D

It would not be that difficult to get the TK site up to scratch: use one or two experienced FTs as "guinea pigs" to improve functionality (booking process, management of miles and most importantly award redemptions, complicates ones! ;)) and then just employ one native English speaker as copy writer.

As long as BMI won awards for its website, TK can win awards too :D
Anyway both are really far from efficient websites :rolleyes:

tcm
Jul 23, 12, 6:07 am
It's great to have someone who takes the time to write. Please report back if you get a reply from them.

I have written a detailed e-mail on some of the issues here to the person in charge of TK's website. I have received a detailed response and a promise that the issues highlighted will be addressed in the next TK IT overhaul. Let's hope for the best:cool:

johhenrik
Aug 13, 12, 3:43 am
That sounds great tcm, because they sure need a full over-haul of their site...

burlax
Aug 13, 12, 4:50 am
Hmmm... Were the awards given on April 1? Spotted the thread title and came to check whether it was a prank.

accrapolo
Aug 13, 12, 4:14 pm
I thought this was a joke, too. The website especially award redemption is horrible. I prefer UAL's website and the way they list all of the *a flight pairings...TK website leave so much to be desired:td::td::td::td::td::td::td:



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