SAS EuroBonus - Blue1 HEL-ZRH No direct flights anymore ?

Hi everybody

I usually travel frequently between Helsinki and Zurich with Blue1 but after I wanted to book flights for March and April it looks like there are no direct flights provided by Blue1 and prices were increased by over 50%

Does anybody know if this is just a temporary setup during spring season or will this be like that forever ?

Cheers

Blue1 have "realigned their strategy", or whatever the expression was, for about 10th time in past 5 years; the last move was to cut all direct business routes Europe outside Scandinavia, and focus on feeding to CPH and ARN.

Will this last forever? Well, if the "strategy" keeps switching back and forth with the current speed, the European business routes should be on the programme in around 2014 again.

thanks a lot for your answer.

Wow ok that sucks, strange they do that but usually manager decisions make rarely sense...., finnair costs like 100 Euros more for the same flights like SAS did and other carriers with switching plane take arround 6h each way.

Well not much to do about that i guess :D But thanks again for your explanation