Online travel site Orbitz is targeting gay and lesbian travelers through a new partnership with PlanetOut Partners.

The yearlong agreement with Chicago-based Orbitz, which has backing from many of the leading air carriers, will see PlanetOut Partners' Gay.com network naming Orbitz as its exclusive travel booking engine.

As a result, Orbitz' engine will power Gay.com and gay- and lesbian-focused vacation site OutandAbout.com. Additionally, the two sites will run ads promoting both the travel site and Orbitz' "Win Planet Earth" sweepstakes, which offers a business-class trip for two to four destinations on three continents. The promotion runs through May 26.

http://www.internetnews.com/IAR/article/0,,12_1143181,00.html

I saw there tagline on a popup from gay.com

"Go Where the Men Are"

Based on my experience..they are everywhere!

From the article ScottC posted:

<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Orbitz's efforts to target Gay.com's 5.5 million monthly visitors follow a trend of efforts by travel-related advertisers to reach the gay- and lesbian- community, members of which skew toward the affluent, and tend to travel frequently.

"We are excited to be working with Gay.com to actively reach out to the gay community in a bold and refreshing way," said Orbitz Chief Marketing Officer Mike Sands. "The gay community is important to Orbitz, and we're pleased to be the first online travel company to actively provide our selection of Web fares from more than 35 airlines, our exceptional customer service and the travel options gays and lesbians are seeking today."</font>

Interesting. I wonder: just what are the travel options gays and lesbians are seeking today?

This perhaps??? (http://www.flyertalk.com/travel/fttravel_forum/Forum53/HTML/000079.html) http://www.flyertalk.com/travel/fttravel_forum/wink.gif

Orbitz is doing porn?! http://www.flyertalk.com/travel/fttravel_forum/redface.gif

Just kidding ... but you make a good point.


[This message has been edited by blairvanhorn (edited 05-23-2002).]