Email from Mr Fyfe.
We're so keen to see more Kiwis than ever visit there [China] that we'll be offering some ludicrously low fares on our grabaseat website in the first week of April.
The fares will be one of the best bargains you'll find this year!
So look out for PVG and PEK next week.
This bit may rile up some
Around 90 percent of our customers on the Auckland-Shanghai route speak Mandarin and it was clear they would be more attracted to flying on Air New Zealand with Mandarin-speaking Chinese crew familiar with their culture, customs and preferences.