FlyerTalk Forums - View Single Post - USA EMV cards: Availability, Q&A (Chip & PIN -or- Chip & Signature) [2012-2015]
Old Jul 8, 2014, 2:46 pm
  #5395  
tmiw
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Join Date: Jan 2014
Location: San Diego, CA
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Posts: 15,505
Originally Posted by kebosabi
Hate to sound pessimistic, but Coin very well might turn out like the Dynamics card.

1. Innovative idea
2. Wins awards
3. May even have a bank pick up the idea (as Citi did with Dynamics)

Except...

4. It never really sees the daylight and ends up being DoA


The problem with both Dynamics and Coin is that it was really an idea product centric to the American credit card payments environment, when credit cards themselves have become a global payments standard in an increasingly globalized world.

It's like coming up with a brand new idea for a cell phone that'll only works in the US when the proper thing to do is like Apple and Google introduce something that works everywhere in the world whether in Los Angeles, London, or Tokyo.
Yeah, I'm assuming I lost that money at this point. At least it was the pre-sale price and not their full price, and I feel a bit of comfort in knowing that this was before Target happened and made everyone aware of EMV. If I do get it, maybe I can get some use out of it as a rewards/gift card holder or something.
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