My in-laws just got a summer promotion (presumably targetted):
The forecast is sunny for
your mileage account
Dear Mr xxx,
On your next summer holiday would you like to collect more than seashells, and earn valuable award miles? Then enjoy the sun, sea, cities or mountains, and help make your mileage account grow with up to 1,500 additional award miles.
Fly with Lufthansa, SWISS, Austrian Airlines/Tyrolean Airways, Brussels Airlines or Air Dolomiti between 1 May and 31 August 2013 and earn an additional*:
500 award miles for 2 flight segments
1,500 award miles for 4 flight segments
Register now for the "Summer Miles"* promotion with a single click, and you can start to plan your trip to your dream destination.
We hope you’ll enjoy a beautiful stay at your holiday destination and wish you lots of enjoyment, while earning additional award miles.
Yours sincerely,
Harald Deprosse
Vice President Miles & More
Lufthansa German Airlines
* This offer is not transferable. Only flights operated by Lufthansa, SWISS, Austrian Airlines/Tyrolean Airways, Brussels Airlines or Air Dolomiti are included in this offer. Lufthansa Private Jet flights are excluded from this promotion. Every flight segment counts as a flight. The additional award miles will be credited approximately four weeks after the promotion has ended. To participate in the promotion, members must register by 31 August 2013. Registration occurs only once and applies during the entire promotion period. Signing up for the mileage promotion is, of course, free of charge.
The promo website:
http://www.aktionen-milesandmore.de/summertime/en/mam/